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   Who ar the Rothschilds?

Tavistock Society Mind Control -World leaders trainf in mind control -going for over 500 years. now based in London

New World Order -Illuminati -Freemason-Bilderberg -Trilaterial Commission -Council On Foreign Relations Explained - Part One

New World Order -Illuminati -Freemason-Bilderberg -Trilaterial Commission -Council On Foreign Relations Explained - Part Two

New World Order -Illuminati -Freemason-Bilderberg -Trilaterial Commission -Council On Foreign Relations Explained - Part Three

New World Order -Illuminati -Freemason-Bilderberg -Trilaterial Commission -Council On Foreign Relations Explained - Part Four

New World Order -Illuminati -Freemason-Bilderberg -Trilaterial Commission -Council On Foreign Relations Explained - Part Five

New World Order -Illuminati -Freemason-Bilderberg -Trilaterial Commission -Council On Foreign Relations Explained - Part Six

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New World Order -Illuminati -Freemason-Bilderberg -Trilaterial Commission -Council On Foreign Relations Explained - Part Three
NWO Project Blue Beam and HEAD OF ILLUMINATI Rupert Murdoch Mind Control, Freemasonry and Illuminati Texts: FAMOUS FREEMASONS

New World Order -Illuminati -Freemason-Bilderberg -Trilaterial Commission -Council On Foreign Relations Explained

http://www.davidicke.com/forum/showthread.php?t=46081

NWO Project Blue Beam and HEAD OF ILLUMINATI

very interesting post. If you dont mind I have some questions and wish to further discuss this and more with you.
I understand that you may be in a position where you cant let go of your identity however please elaborate as much as possible.

To be honest, right now im a lil on the skeptic side of this however I am open to evidence and further sources.

How did you come across this information?

What involvement do you have with this?

Im sure there is alot more that you can say (if you are in the position of knowledge you say you are), please go on....

Quote:

Originally Posted by babablacksheep

PROJECT BLUE BEAM

Project Blue Beam will work on a hybrid of media and the holographs and such use Hollywood SFX. The central hub of Blue Beam is Hollywood, CA.

One of the top guys in Project Blue Beam is Rupert Murdoch who owns News Corps. He is one of the highest ranking Illuminati guys there is and outranks the top Rothschild or Rockefeller or Bush members. President Obama is also involved in Blue Beam and his election was engineered by The Illuminati.

"The central hub of Blue Beam is Hollywood, CA."
- what do you mean by this? please can you add?

what technology specifically will be used?
I know of satelite, haarp, chemtrail, holographic tech. and E.L.F. neural frequencies to name a handful of factors that build towards "Bluebeam".

Is there anything else that we should know about on the subject of the technology that will be used ?

"President Obama is also involved in Blue Beam"
- I get that Obama is a puppet however what does obama specifically got to do with this? how will he be used to aid "project bluebeam".

Quote:

Originally Posted by babablacksheep

The point of Blue Beam is twofold: to create a new world religion, and to place power in the hands of giant multi-national corporations, of which there will be two major ones. The World Government will be secondary in power to both the World Bank and the Giant Omni-Corps like Corporation that will form. The political leaders of tomorrow will only be stooges to this corporation.

"there will be two major ones".
- this particularly caught my eye. of course the elite will want to stick to their manipulative shananigans so I can totally see why having 2 major factions, the usual jist of historic wars , however this will be more based on the "war" of the contract, seeing the further restrictions to our "freedoms".

what companies will head these 2 "rival" mega-corps.?

Quote:

Originally Posted by babablacksheep

Blue Beam will involve many aspects including the fulfillment of the Book of Revelation, aliens, and even reported time travelers. Most of it will be faked.

please can you add to this....

what events specifically in revelations?
where will these events specifically take place?
aliens? - will it be a "staged" invasion or a two-faced welcoming ceremony of our "newly found friends"?

time travellers? - please do go on...

Quote:

Originally Posted by babablacksheep

MAIN THING PEOPLE HAVE WRONG ABOUT BLUE BEAM:

Project Blue Beam is not designed to 'trick people' into thinking it is real like some people think. Instead, it turns the whole world into Entertainment and the idea is just to 'market' the new world religion like you were marketing Star Wars. They are planning to just make it an entertainment thing that people buy or watch for fun like they would The Simpsons or Star Wars or The Matrix, but it will use real people as Divine Figures.

"Instead, it turns the whole world into Entertainment and the idea is just to 'market' the new world religion like you were marketing Star Wars."
- slightly confusing, in a way you are contradicting what you just said in the paragraph previously, please elaborate on this...

"They are planning to just make it an entertainment thing that people buy or watch for fun like they would The Simpsons or Star Wars or The Matrix, but it will use real people as Divine Figures"
- sorry but this is sounding a lil silly, why and what will they be getting people to buy?
how do you mean by watch? this is tricking people, which contradicts what you had just typed. im not saying your lying im just pointing out that there needs to be alot more added to this if we are to take this as a serious warning....
what divine figures do you speak of? how do you mean? and what is it that will make these regular humans seem to be "divine"?

Quote:

Originally Posted by babablacksheep

Thats what I get from what I have researched on project bluebeam.
it is as if they wish t display a new "false reality" over this current 3rd dimension (which as many will know is currently witnessing and so to be experiencing a shift in frequency that will see our interpretation of the electro magnetic spectrum "increase" allowing us to see existence for what it really is.
anyway i can understand why the elite wish to divert us and manipulate us as much as possible in order to stop us from shifting as a collective unified consciousness.

Quote:

Originally Posted by babablacksheep

Nobody is going to know how to fight it because it uses entertainment and comedy and a lot of the times it is designed to make fools out of anyone who protests against it by turning the joke on them.

"it uses entertainment and comedy and a lot of the times " - could you give an example of this?
im sorry but all ive seen so far from the movement of the agenda (attacks, new laws, political economic actions etc) has been nothing short of the opposite to "entertainment and comedy". how are they going to make an "alien invasion", "revelations" "the rapture" humerous in order to divert us? while also by not tricking us? as you said was untrue of bluebeam's agenda.

Quote:

Originally Posted by babablacksheep

Some of the top key pawns in the plan will be playing outrageous characters like Borat, Sacha Baron Cohen's character, and nobody really knows how to fight against something like Borat.

qui? please specify what you mean by this? political leaders are gonna start acting "kooky", where illuminous stretchy thongs and have bad accents??

Quote:

Originally Posted by babablacksheep

ENGINEERING OF SECOND COMING OF CHRIST:
The Second Coming of Christ is supposed to be engineered for 2012. It is a baby that will be born. They have already selected the mother for this child.
They will pass it off that the mother is from the bloodline of the original Jesus Christ, what some call the Merovingian Bloodline, and promote the birth as the fulfillment of Divine Prophecy. Their goal is to get people to see this child as the Messiah when he is just a baby.
The mother is from a rich and wealthy and powerful family. She does not know what is being planned.

by christ do you mean the "antichrist"? who is the mother? please add more to this, this is interesting and important(in some way). "Their goal is to get people to see this child as the Messiah when he is just a baby" - how will they do this? what good would presenting a baby do towards helping the elites agenda?

Quote:

Originally Posted by babablacksheep

THE HEAD OF THE ILLUMINATI I know who the head of The Illuminati is. He is very young and is only like 26 or 27. He is also Jewish. Rupert Murdoch works under him, even though Murdoch is much older than him, and he is using News Corp as part of his plan. He is reportedly like a boy genius or something. He is from New Jersey and went to Harvard.

Im sorry but you must enlighten us (or at least PM me) with who this "illuminati head" is. I can see why they would choose such an academically brainwashed individual to be the apex of there "organisation". how will they get him into power? where is he right now?
which country will he emerge and make himself public from?

Quote:

Originally Posted by babablacksheep

I will not say his name. He is not that famous so you might no have ever heard his name. However you can Google him and there is info on him on the internet.

how can we google him if you wont say who it is?

Quote:

Originally Posted by babablacksheep

He is the guy who is going to try to be the father of the child as well and his plan is to pass his son off as The Messiah. The mother is much more famous than him because her family is a very well known family

- please is there any more that you can add to this? there is one thing that is not being taken into consideration here with this.....
dont over-estimate the gullibilty of the masses
ok there are a lot of manipulated, mislead people ut there however these are things that are very trivial compared to what you have just said.
Its hard enough as it is to wake those that have not had their eyes "opened" to the "truth" let alone get them to believe that some "real life movie comedy with aliens, trime travelling, revelation, all "promoted" and displayed by "borat" like figures doin a massive advertisement for "star wars" like events that people can "buy" like pay-per-view which penultimately ammounts to the birth and worship of a messiah baby born to a young man with an aristocratic female "...........
ok, the human race are gullible but not bloody idiots. lets give them sme credit eh.
if this is honestly the gameplan of the elite then i can safely say we have got this "revolution" in the bag boys and girls then its time to kick out the jams, bring out the booze n bongs and watch the light show unfold
look im far from ridiculing you and what you have to say and please do not take offense by it

I would, and im sure many others to, would really appreciate it if you would enlighten us further with what you have said and please answer the questions I have provided. ive kept the questions simple just now until i see signs that this is definatly legit and worth bringing forth the more "to the point" questions. thank you fr bringing this information forward, i look forward to your reply good post jesta. unfortunately, the OP's post has 'self destructed' after you put your questions forward.
*cough* please go here http://www.davidicke.com/forum/showthread.php?t=46093

http://www.godlikeproductions.com/forum1/message557074/pg1

Mind Control, Freemasonry and Illuminati Texts: FAMOUS FREEMASONS

'Most beautiful' math structure appears in lab for first time Political Leaders USA

Bill Clinton, Senior Demolay (Masonic youth group)
Newt Gingrich, 33rd Degree Freemason
Bob Dole, 33rd Degree Freemason
Jack Kemp, 33rd Degree Freemason
Storm Thurmond, 33rd Degree Freemason
Colin Powell, 33rd Degree Freemason, U.S. Secretary of State
Jesse Helms, 33rd Degree Freemason
Barry Goldwater, 33rd Degree Freemason
Al Gore, Freemason
George Washington, James Monroe, Andrew Jackson, James Polk, James Buchanan, Andrew Johnson, James Garfield, William McKinley, Theodore Roosevelt, William Taft, Warren Harding, Franklin D. Roosevelt, Harry Truman, Lyndon Johnson, Gerald Ford, Ronald Reagan and George Bush were all Masonic Presidents of the U.S.A. All this evidence will be fully documented in my "Masonic Conspiracy" page. (when completed)

Political Leaders Canada

Sir John A. MacDonald, Prime Minister of Canada 1867-1873 & 1878-1891
Sir John J.C. Abbott, Prime Minister of Canada 1891-1892
Sir Mackenzie Bowell, Prime Minister of Canada 1894-1896
Sir Robert L. Borden, Prime Minister of Canada 1911-1920
Viscount R.B. Bennett, Prime Minister of Canada 1930-1935
John G. Diefenbaker, Prime Minister of Canada 1957-1963

Political Leaders Australia
Sir Edmond Barton, Prime Minister of Australia 1901-1903
Sir George Huston Reid, Prime Minister of Australia 1904-1905
Sir Joseph Cook, Prime Minister of Australia 1913-1914
Vincent Stanley Melbourne Bruce, Prime Minister of Australia 1923-1929
Sir Earle Christmas Grafton Page, Prime Minister of Australia 1930-1939
Sir Robert Gordon Menzies, Prime Minister of Australia 1939-1941 & 1949-1966
Sir Arthur William Fadden, Prime Minister of Australia 1941
Sir John Grey Gorton, Prime Minister of Australia 1968-1971
Sir William McMahon, Prime Minister of Australia 1971-1972
Bob Hawke, Prime Minister of Australia

International Political Leaders
King Hussein, King of Jordan, deceased, 33rd Freemason
Yitzak Rabin , assassinated leader of Israel
Yassar Arafat, leader of the PLO
Prince Phillip, British Royalty
Duke of Kent, British Royalty
Winston Churchhill, British Leader

Religious Leaders
Billy Graham, World's most popular 'Christian' evangelist is a 33rd Degree Freemason
Norman Vincent Peale, 33rd Degree Freemason, ex Grand Chaplain of the Grand Lodge of New York, Past Grand Prelate of the Knights Templar and Shriner. (now deceased)
Robert Schuller, 33rd Degree Freemason, Pastor of the Crystal Cathedral and host of the popular "Hour of Power" television programme
Oral Roberts, 33rd Degree Freemason, founder of Oral Roberts University
Jesse Jackson, 33rd Degree Prince Hall Freemason
Louis Farrahkan, leader of the Nation Of Islam
Geoffrey Fisher, Archbishop of Canterbury 1945-1961
Father Francisco Calvo, Jesuit Catholic priest who started Freemasonry in Costa Rica
G. Bromley Oxnam, 33rd Degree Freemason, friend of Billy Graham, head of the FCC churches
Mormons, Church of Jesus Christ of Latter Day Saints
Joseph Smith, founder of the Mormon cult
Hyrum Smith, brother of Joseph Smith
Brigham Young, 2nd leader of the Mormon cult
Sidney Rigdon, early Mormon
Heber C. Kimball, wished that all men were Freemasons
Spencer Kimball , closet Freemason, grandchild of Herber, friend of Norman Vincent Peale

Economic Leaders
Two of the World's largest international banking dynasties namely the Rothschilds and the Rockefeller family are both Masonic families. Their combined wealth is incalculable. (much more research is in progress and this list will be added to)

Leaders and Founders of Satanic Cults
Aliester Crowley, 33rd & 97th Degree Freemason, self proclaimed 666 Beast, taught human sacrafice, wicked Satan worshipper and master satanist of this century
Gerald B. Gardner, founder of the modern Wiccan (white witchcraft) revival
Dr. Wynn Westcott, member of the Societas Rosicruciana and founding member of the occult Order of the Golden Dawn
Helena Petrovna Blavatsky, female co-freemason, wicked satanist, occult leader and co-founder of the Theosophical Society. Wrote occult classics entitled 'The Secret Doctrine' and 'Isis Unveiled' which state "It is Satan who is the God of our planet and the only God. Lucifer represents...Life...Thought...Progress...Civilization...Libe rty...Independance...Lucifer is the Logos...the Serpent, the Savior". I have recieved evidence that this book is issued inside Masonic Lodge libraries and is being read by Masons and will present the proof soon.

Other Famous Freemasons
Rich DeVos, 33 Degree Freemason, founder of the Amway Corporation
Franz Anton Mesmer, practiced Mesmerism which led to Hypnotism
George Bush, 33rd Degree Freemason, ex-president of the USA, ex-director of the CIA
J. Edgar Hoover, 33rd Degree Freemason, Director of the FBI
Walt Disney, founder of the Disney Corporation
Giuseppe Mazzini, Italian Illuminati leader, friend of Albert Pike, founder of the Mafia

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US-PRESIDENTS: George Washington, James Monroe, Andrew Jackson, James Polk, James Buchanan, Andrew Johnson, James Garfield, William McKinley, Theodore Roosevelt, William Howard Taft, Warren G. Harding, Franklin D. Roosevelt, Harry S. Truman, Lyndon B. Johnson, Gerald R. Ford.

POLITICAL LEADERS WORLD WIDE: Winston Churchill, Simon Bolivar, Edmund Burke, Benito Juarez, Edward VII, Geroge VI, Bernardo O'Higgins, José de San Martin, Francisco de Paula Santander, José Rizal, José Marti, Pandit Nehru, Lajos Kossuth, Jonas Furrer, Guiseppe Mazzini, Eduard Benes, John A. MacDonald, Aaron Burr, George McGovern, Barry Goldwater, Estes Kefauer, Thomas E. Dewey, Alf Landon, Hubert H. Humphrey, Wendel Wilke, W.E.B. DuBois, William Jennings Bryant, King Hussein of Jordan, Yasser Arafat, Francois Mitterand, Helmut Kohl, Gerhard Shroeder, Tony Blair, Yikzak Rabbin, Cecil Rhodes, Sir John J.C. Abbott, Stephen F. Austin, John G. Diefenbaker, Samuel J. Ervin Jr. (Watergate committee), Benjamin Franklin, John Hancock, Patrick Henry, Rev. Jesse Jackson, Sam Nunn, Lowell Thomas (brough Lawrence of Arabia to pub. not.), Gov. George C. Wallace, Strom Thurman, Jesse Helms, Robert Dole, Jack Kemp, Al Gore, Prince Phillip (GB), Zbigniew Brzezinski, Lord Peter Carrington, Andrew Carnegie, W. Averell Harriman, Henry Kissinger, Richard D. Heideman, Robert McNamara.

MILITARY LEADERS: Omar Bradley, John J. Pershing, Douglas McArthur, General Winfield Scott, Captain Eddie Rickenbacker, Jimmy Doolittle, General Mark Clarkem General George C. Marshall, General Henry "Hap" Arnold, John Paul Jones, Afred von Tirpitz (submarine warfare)

ARTISTS AND ENTERTAINERS: W.A. Mozart, Leopold Mozart, Ludwig van Beethoven, Jean Sibelius, Franz Liszt, Josef Haydn, Irving Berlin, Gutzon Borglum, Charles Peale, Alfons M. Mucha, Richard Wagner, John Philip Sousa, Gilbert & Sullivan, George Gershwin, George M. Cohen, Count Basie, Louise Armstrong, Nat King Cole, Giacomo Meyerbeer, Sigmund Romberg, John Wayne, Red Skelton, Clarke Gable, W.C. Fields, Will Rogers, Burl Ives, Roy Rogers, Danny Thomas, Ernest Borgnine, Oliver Hardy, Tom Mix, Audie Murphy, Gene Autry, Wallace Beery, Eddie Cantor, Roy Clarke, George M. Cohan, Walt Disney, Duke Ellington, Douglas Fairbanks, Leonardo da Vinci, Arthur Godfrey, Bob Hope, Harry Houdini, Al Jolson, Elmo Lincoln (Tarzan), Harold C. Lloyd,.jr, Tom Mix, Ronald Reagan, Will Rogers, Peter Sellers, William Shakespeare, Charles "Tom Thumb" Stratton, Paul Whiteman (King of Jazz), William Wyler (dir. of Ben Hur), Cecil B. DeMille, Sir Arthur Sullivan, John Zoffany.
MOVIE INDUSTRY: Jack Warner, Louise B. Mayer (MGM), Darryl F. Zanuck (20th Century Fox)
INDUSTRY, TRADE, BANKING AND LABOR: Henry Ford, Samuel Gompers, Walter P. Chrysler, John Wanamaker, S.S. Kresge, J.C. Penney, John Jacob Astor, John L. Lewis, Pehr G. Gyllenhammar (Volvo), Percy Barnevik (ABB), André Citroën, Samuel Colt (Colt revolver), Edwin L. Drake (oil), Rockefeller family, Rothschild family, King C. Gillette (Razors), Charles C. Hilton (Hilton hotels), Sir Thomas Lipton (Tea), Harry S. New (Airmail), Ransom E. Olds (Oldsmobile), David Sarnoff (father of TV), John W. Teets, Dave Thomas (Wendy's Rest.), Edgar Bronfman Jr. (Seagram Whiskey), Rich DeVos (Amway), Alan Greenspan (Fed. Reserve), Giovanni Agnelli (FIAT), Peter Wallenberg (SE-Bank Sweden)
ADVENTURERS: Lewis & Clarke, Charles A. Lindbergh, Kit Carson, Roald Amundsen, Admiral Richard Byrd, Commodore Robert Peary, Kit Carson, Casanova, William "Buffalo Bill" Cody, Davy Crockett, Meriwether Lewis, Robert E. Peary (Northpole)
PHILOSOPHERS: Johann Wolfgang von Goethe, Gotthold E. Lessing, Voltaire
ASTRONAUTS: Buzz Aldrin, Leroy Gordon Cooper, Donn Eisele, Virgil I. Grissom, Edgar D. Mitchell, Walter Schirra Jr., Thomas P. Stafford, Paul Weitz, James Irvin, John Glenn
WRITERS: Mark Twain, Sir Walter Scott, Rudyard Kipling, Robert Burns, Wassily I. Maikow, Heinrich Heine, Jean P.C. de Florian, Leopoldo Lugoner, Antonio de Castro Alves, James Boswell, Alexander Pushkin, Sir Arthur Conan Doyle, Jonathan Swift, Oscar Wilde, Jules Verne, H.G. Wells, Robert Burns, Carlo Collodi (Pinoccio), Edward Gibbon, Francis Scott Key (US NAtional Anthem), Rudyard Kipling, Felix Salten (Bambi), Lewis Wallace (Ben Hur), Alexander Pope
MEDICINE: Alexander Fleming (Penicillin), Jules Bordet, Antoine DePage, Edward Jenner, Charles & William Mayo, Karl & William Menninger, Karl A. Menninger (psychiatrist), Andrew T. Still (Osteopathy)
SCIENCE: Carl Sagan, Hans C. Orsted, J.J Frk. von Berzelius, Alfred Edmund Brehms, Luther Burbank, Johan Ernst Gunnerus, Albert Abraham Michelson (measured speed of light), Gaspard Monge, C.F.S. Hahnemann, Pedro N. Arata, Alexandre Gustave Eiffel, Jame Smithson, John Fitch (Steamboats), Joseph Ignance Guillotin (inventor of the Guillotin), Edward Jenner (vaccin), Simon Lake (submarine), Franz Anton Mesmer (Hypnotism), Albert Einstein, A.J. Sax (saxophone)
LAW: Henry Baldwin, Hugo L. Black, John Blair Jr., Samuel Blatchford, Harold H. Burton, James F. Byrnes, John Catton, Thomas C. Clarke, John H. Clarke, William Cushing, Willis van Devanter, William O. Douglas, Oliver Ellsworth, Stephen J. Field, John M. Harlan, RObert H. Jackson, Joseph E. Lamar, Thurgood Marshall, Stanley Matthews, Sherman Minton, Tom Mix, William H. Moody, Samuel Nelson, William Paterson, Mahlon Pitney, Stanley F. Reed, Wiley B. Rutledge, Potter Stewart, Noah H. Swayne, Thomas Todd, Robert Trimble, Frederick M. Vinson, Earl Warren, Levi Woodbury, William B. Woods
OTHERS: Frederic A. Bartholdi (designed the Staue of Liberty), Daniel Carter Beard (founder of Boy Scouts), Cornelius Hedges (Yellowstone Nat.Park), James Hoban (architect U.S Captial), James Naismith (basketball), Paul Revere (famous American), Rupert Murdoch (media mogul)
EDUCATION: Robert E.B. Baylor, Leland Stanford (Railroads & Stanford University)
RELIGIOUS LEADERS: Father Francisco Calvo (Jesuit Cat. Priest), Geoffrey Fisher (Canterbury), Billy Graham, Rev. Jesse Jackson, Joseph Fort Newton, Robert Shuller, Oral Roberts, Louise Farrahkan (Nation of Islam), G. Bromley Oxman (friend of Billy Graham), Joseph Smith (Mormon cult), Hyrum Smith (Brother), Brigham Young (2nd leader of Mormon cult), Sidney Rigdon (early Mormon), Heber C. Kimball, Spencer Kimball, Aleister Crowley (Satanist), Gerald B. Gardner (Wiccan), Wynn Westcott (Golden Dawn)
ORGANIZATIONS: Jean Henry Dunant (Red Cross), Melvin Jones (Lions Int.), Giuseppe Mazzini (Ital. Illuminati leader), Albert Pike (Ku Klux Klan)
INTELLIGENCE: J. Edgar Hoover, William Casey

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lol @ Burl Ives "Have a holly, jolly Christmas..."
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Re: Mind Control, Freemasonry and Illuminati Texts: FAMOUS FREEMASONS Quote

Initial List of 33rd Degree Masons

Albert Pike addressing the 23 Supreme Councils of the world on July 14, 1889:- "To you, Sovereign Grand Instructors General, we say this, that you may repeat it to the Brethren of the 32nd, 31st and 30th degrees: 'the Masonic Religion should be, by all of us initiates of the high degrees, maintained in the purity of the Luciferian Doctrine. . ."

It is said that only two U.S. Presidents: Abraham Lincoln and John Kennedy, were not either Masons or elite members of affiliated bodies

(King) Umberto Agnelli; Buzz Aldrin; Yasser Arafat; (Patriarch) Athenagoras I
Gene Autry; Tobias Axelrod; Foster Bailey; Admiral G.W. Baird; Achille Ballori;M.H. Barroso; Bernard Mannes Baruch; Harry L. Baum
Justice Hugo Black; Jonathan Blanchard; Tony Blair; John Wilkes Booth; John C. Breckinridge; George Herbert Walker Bush; Senator Byrd
Plutarco Elias Calles; James Cameron; Jimmy Carter; Sir Winston Churchill; Henry Clausen; William J. Clinton; Howell Cobb
James B. Conant; Copin-Albancelli; John H. Cowles; Adolphe Cremieux; Francesco Crispi; Aleister Crowley; Delmar Darrah
Morris B. de Pass; Richard DeVos (Amway); Walt. Disney; Sen. Bob Dole; General James Doolittle; Gerard (Papus) Encausse
Frederick Engels; Senator Sam J. Ervin; Gerald Rudolf Ford; (King) Frederick II; Giuseppe Garibaldi; Newt. Gingrich
John Glenn; Barry Goldwater; Mikhail Gorbachev; Al Gore; J.J.J. Gourgas; Rev. Billy Graham; James Graham
Col. James "Bo" Gritz; Manly P. Hall; Mark Hatfield; Jesse Helms; Christian A. Herter; Richard Holbrooke; J. Edgar Hoover
Col. Edward Mandell House; King Hussein; Saddam Hussein; Burl Icle Ivesl Jessie James; Rev. Jesse Jackson; Lyndon Baines Johnson
Jack Kemp; Duke Michael of Kent; Alexander Kerensky; Spencer Kimball; Henry Kissinger; C. Fred Kleinknecht; Kenneth S. Kleinknecht
Helmut Kohl; Arnoldo Krumm-Heller; Adriano Lemmi; Vladimir Lenin; McIlyar H. Lichliter; Gen. Douglas MacArthur; Sir Henry MacMahon
Robert McNamara; Vasili Maklakov; Domenico Margiotta; Thurgood Marshall; James G. Martin; Karl Marx; (Baron) Yves Marsaudon
Joseph Mazzini; Lord Alfred Milner; Francoir Mitterand; Henry Morgenthau; Benjamin Netanyahu; G. Bromley Oxnam; Olof Palme
Henry Palmerston; Shimon Peres; Albert Pike; Dr. Norman Vincent Peale; Prince Phillip; Roscoe Pound; (Gen.) Colin L. Powell
Yitzak Rabin; Ronald Reagan; Joseph Rettinger; Harman Gansvort Reynolds; Marshall S. Reynolds; Michel Reyt; Cecil Rhodes
Oral Roberts; Franklin D.Roosevelt; Paul Rosen; James Rothschild; Charles Taze Russell; Bishop Carl J. Sanders;;Jacob Schiff
Bill Schnoebelen; Gerhard Schroeder; Rev. Robert Schuller; James D. Shaw; Senator Simpson; Joseph Stalin; Rudolph Steiner
R.W. Thompson; Storm Thurmond; Leon Trotsky; Harry S. Truman; Pierre G. Vassal;Paul Moritz Warburg
Earl Warren; George Warvelle; H.G. Wells; William Wynn Westcott; Earl Wheeler; Leo Wheeler; John Yarker; Brigham Young

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Re: Mind Control, Freemasonry and Illuminati Texts: FAMOUS FREEMASONS Quote

Morals and Dogma Freemasonry Handbook:

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Deeper Insights into the Illuminati Formula small exceprt

full version is available online at:
[link to educate-yourself.org]

IF THERE IS ANY CHANCE you the reader have had mind-control done to you, you must consider the following book to be DANGEROUS. If you are consulting a therapist for DID (also known as MPD), it is recommended that you consult your therapist before reading this book. The complications that could result for those under mind control learning the truth--could be fatal. The co-authors take no responsibility for those who read or misuse this information. The reader’s mind is like a garden. It may not be time to plant the truth in your mind. Perhaps you need some weeding or ground preparation, before the garden of your mind is ready. Perhaps the weather is too stormy to plant the truth. Pray to the Lord of the Harvest. The blessings that flow from planting the information of this book in your mind, will require the presence of living waters of love. If you do not have love in your heart, this book is not for you. The information contained in this book is the biggest news-story of the 20th century, and still the biggest secret. It will challenge you, shock you, horrify you and hopefully motivate you to redouble your efforts to humble yourself and seek strength from God Almighty.

INTRODUCTION by Fritz

There are many dangers to the human race, some real and some imagined. I believe that the trauma-based mind control which this book exposes is the greatest danger to the human race. It gives evil men the power to carry out any evil deed totally undetected. By the time the astute reader finishes this book, they will be as familiar with how to carry out trauma-based mind-control as some of the programmers. Ancient and more recent secrets will no longer be secrets. Over the years, I have spent thousands of hours studying the Illuminati, the Intelligence agencies of the world, and the occult world in general. The centerpiece of these organizations is the trauma-based mind control that they carry out. Without the ability to carry out this sophisticated type of mind-control using MPD, drugs, hypnosis and electronics and other control methodologies, these organizations would fail to keep their dark evil deeds secret. When one of the mind-control programmers of the Church of Scientology, who has left Scientology, was asked about MPD, he said, "It’s the name of the game of mind control." Research into this subject will never be complete. This book has tried to give a comprehensive view of how the programming is done. The basic techniques were developed in German, Scottish, Italian, and English Illuminati families and have been done for centuries. Some report that some of the techniques go back to ancient Egypt and ancient Babylon to the ancient mystery religions. The Nazis are known to have studied ancient Egyptian texts in their mind control research. The records and secrets of the generational Illuminati bloodlines are very-well guarded secrets.

Even when I’ve learned about the location of secret depositories of some of the Illuminati’s secrets in Europe, America, and Asia, their records and secrets are too well-guarded to be examined. The intelligence agencies, such as MI-6 began investigating these mind-control techniques early this century, but their records have been routinely destroyed and tampered with. There are some survivors and professionals who know that the British used programmed trauma-based MPD (DID) agents in W.W. I. In Jan., 1987, Richard Kluft submitted an article to the American Journal of Clinical Hypnosis about 8 MPD patients who were between 60 and 72 years of age. Traugott Konstantin Oesterreich (1880-1949), who was professor of philosophy at Tubingen University, Germany studied MPD and demonic possession and wrote a classic study of it in 1921 entitled Possession Demonical & Other, which was translated into english in 1930. His classic work on this subject provides documented cases which reveal that the basic trauma-based mind-control was going on in Germany, France & Belgium long before the 20th century. Although he is unable to put together all the pieces and the clues for what they are, the reader of this book might enjoy reading the 1930 English translation of his classic work after they finish this book. Oesterreich’s research in early 1900s was the type of research that the Nazi mind-control programmers were very aware of. In 1921, the Germans such as Oesterreich would describe personality switches, by the term "somnambuliform [hypnotic states] possession" or "demonical somnambulism" or what might be called "Besessenheit von Hypnotismus und bösen Geistern."

The ability to study both the spiritual & psychological aspects of mind-control phenomena, is often lacking today. There are exceptions such as Dr. Loreda Fox’s book The Spiritual Dimensions of MPD. In the 1920s, the Germans also were aware that the human mind has a variety of ego-psycho-psysiological states rather than one unified mind, which they termed "Sub jecklose Psychologie" or the psychology of having correlated psychological states rather than the concept of a single ego. The Germans and Italians under the Nazi and Fascist governments began to do serious scientific research into trauma-based mind control. Under the auspices of the Kaiser Wilhelm Medical Institute in Berlin, Joseph Mengele conducted mind-control research on thousands of twins, and thousands of other hapless victims. Himmler supervised genetic research. The Nazi research records were confiscated by the Allies and are still classified. A trip can be made from downtown Washington D.C. on a gray-government van which serves as a shuttle to the Suitland Annex where the government’s secrets are buried including research papers captured from the Nazi Mind-Control research. Most of Mengele’s concentration camp research is still classified. Much of it dealt with mind control. A researcher can visit the top floor, but underground below the top floor are the real secrets. The real secrets are lying in millions of sheets of classified documents hidden behind blast proof doors. There they have vault after vault, and row after row of top-secret files that only a few privileged persons with security clearances above COSMIC--such as with a "C3" or "MJ" security clearance can visit. Everyone with these high security clearances which I have identified is connected to the Illuminati. Each underground area at Suitland Annex has its own subset of secret access words, known only to the initiated. Most of the OSS records have been destroyed, a few have been left, the important ones have been misfiled or remade. (This is according to a reliable British intelligent agent.) Also according to reliable inside sources the CIA is working night and day to remake old records, to expunge all the real dirty secrets from their records. The basement of CIA HQ is known as "the Pit," In the Pit documents are being shredded and burned on a round the clock basis. The large remains of these secrets are sold for landfill. The Illuminati have developed secrecy to a fine art. They train their people in the art of secrecy from the time they are born. Most everything they do, is done orally. They are trained not to write rituals and other things down. There is very little paper trail left by the Illuminati.

The creation of slaves with photographic memories facilitates this secrecy. But this book is not about how they have managed to keep their trauma-based Monarch Mind-Control a secret. They have managed only to keep it a secret to the general public. They have not been able to completely cover-up the millions of wasted lives that their programming has ruined. For many years, they were able to shut-up and quietly discard their programmed multiples by labelling them Paranoid Schizophrenics. But therapists are now correctly identifying these people as programmed multiples and are not only diagnosing them better but giving them better treatment. After Candy Jones’s husband deprogrammed her enough that she could participate in writing a book exposing some of what had been done to her, the secret was out. (See The Control of Candy Jones Hypnotism and the CIA by Donald Bain.) Ever since then, the intelligence agencies and the Illuminati have been carrying out damage control. Their biggest damage control campaign has enlisted the power of Hollywood and the controlled Media. This campaign is known as the False Memory Syndrome campaign, or as those of us who know the facts like to call it ""the false memory spin-drome." The headquarters of the False Memory Spin-drom Foundation is located at 3401 Market St., Suite 130, Philadelphia, PA 19104. Some of the original founders were doctors of the University of Pennslyvannia. The inside story about these early FMS doctors of the University of Pennslyvannia is that they practiced Satanic Rituals during their work days. What is unusual about this--is that generally satanic rituals are performed at night, but these doctors did their coven work during the day. I know about these men. Now you can see why these men started the FMS! They started it to cover their own sins, because many of them were abusers themselves. In other words many of the EMS people are abusers of trauma-based mind-controlled slaves, or the victims of abuse who are in denial about their own abuse from trauma-based mind-control. Martin T. Orn (the person credited with founding the FMS) had ties to the CIA. Two members of the EMS advisory board, Ralph Underwager, Ph.D. and theologian, along with Hollida Wakefield, M.A. let the cat out of the bag when they publicly supported pedophilia (that is adults having sex with children). Their support of pedophilia came in an interview with a Dutch magazine Paidika, The Journal of Paedophilia (Winter, 1993).

Although the False Memory Syndrome Foundation gets upset at any mention that there might be a conspiracy by the perpetrators of mind-control, because conspiracies supposedly don’t and can’t happen, they want us to believe that all therapists are conspiring together to implant false memories of abuse into their clients, which could not be further from the truth. Monarch slaves typically run into a great deal of denial by their therapists that anything like this could be happening. The bottom line is that Multiple Personality Disorder (now refered to as Dissociative Identity Disorder) is a recognized bona fide diagnosis. False Memory Syndrome is not a recognized medical or psychological diagnosis and does not appear in the American Psychiatric Association’s Diagnostic and Statistical Manual III-R nor the recently released DSM-IV. Those who followed Fritz’s writings have learned about the close working relationship between the Mondavi’s and the Rothschilds (see his article about the Mondavi/Rothschild Napa Valley winery). Guess who got the court precedence which gives the EMS some legal ground to attack therapists? The precidence was supposedly a wife who went to a doctor who told her she had syphilis. The wife assumes she got it from her husband and divorces him. Then she learns she doesn’t have syphilis. The husband then sues the doctor. Upon this bizarre case rests the legal precedence for a third party to sue a person who gives advice, such as family members suing a therapist.

Upon this weak precidence, an abusive father who worked for Monday in a winery in California successfully destroyed a legitimate therapist who was trying to save his daughter who was a programmed Monarch victim. Supposedly the therapist had implanted false memories of rape in his daughter, when the record shows that the daughter’s mother told the therapist the girl had been raped by the father. When a valid case of SRA and repressed memories went to trial in Washington state involving a police officer whose family was MPD, Dr. Richard Ofshe of the False Memory Spindrom showed up to cause mischief. And mischief he did work. The case involved the children of a ""Christian"" police officer named Ingram who had satanically ritually abused his family for years. The daughter won in court, but Ofshe of the EMS was not above writing a book full of lies and distortions about the case. Lynn Crook, who was the abused daughter in the case wrote up a paper exposing what EMS person Richard Ofshe did to her, The controlled media is giving full license and great coverage to the EMS people. Rather than fighting the government for scraps of declassified documents which have had their secrets marked out, and which may even be fake documents manufactured by the CIA, I have decided that there is a much better approach to expose the Monarch Mind Control to the world. If a person could never go to Nepal, he can see pictures of it and believe it exists. If a person can not get into the top secret records of the CIA and Office of Naval Intelligence and MI6, they can be given the exact RECIPE for creating a Monarch slave. I believe that by giving the step by step recipe, people will see that A. all the ingredients are available, B. it is possible to combine the ingredients, C. all it takes is the motive to do it, and that motive is self-evident. We’ll even provide some of the names and places as we go along. This book will provide the step-by-step recipe for making a Monarch Mind-Controlled slave, It is a trauma-based mind control which programs multiple personalities using every known technique of mind-control. Every type of mind-control technique has been combined into a group package which makes the total package almost impossible to break. It is this ability to synthesize all these methods into a group package which is so powerful.

Edward Hunter, author of Brainwashing In Red China, testified in 1958 before a U.S. Congressional House Committee on Un-American Activities: "Since man began, he has tried to influence other men or women to his way of thinking. There have always been these forms of pressure to change attitudes. We discovered in the past thirty years, a technique to influence, by clinical, hospital procedures, the thinking processes of human beings. Brainwashing is formed out of a set of different elements ... hunger, fatigue, tenseness, threats, violence, and in more intense cases...drugs and hypnotism. No one of these elements alone can be regarded as brain washing, any more than an apple can be called apple pie. Other ingredients have to be added, and a cooking process gone through. So it is with brainwashing..." Hunter said brainwashing was a Red Chinese threat. He said that the chinese were the ones using these tactics. In reality, this mind control was being done in the U.S. and Hunter was a pawn to help justify the criminal activities of the programmers should they ever be found out behind their cover of "National security." The handlers of mind-controlled slaves carry around a black or grey 3 ring notebook or a lap top computer with the access codes and triggers. Some of the programmers and handlers have this all memorized. The deepest parts, core/gems/executive committee, false trinity etc. are charted in esoteric language such as Enochian, Hebrew (which is considered magical), and Druid symbols. I have never gotten the opportunity to look at one of these, although a number of the slaves who I’ve talked with have while they were being programmed. These notebooks have color-coded graphs showing the arrangement of alters, the structure of the system, the training of the alters, the history of the alters and other details. All the primary tortures carried out on a slave are coded using dates/no.s so that the memories can be pulled up by the programmers. There is a standard set of hand signals, gestures, and codes that allow a handler to work with someone else’s slave, but the accepted code among the handlers is to leave another man’s slave alone. As one leading psychiatrist put it, "Different ideologies use the same methodologies of mind control."

The Illuminati have secretly put in base programming that allows them ultimate control over many of the other groups’ slaves. This will be described within this book.

For both the ease of reading and the ease of writing, I have dispensed with most footnotes. To provide my sources would double the size of the book, and many of them are confidential. (In the past, when I have attempted crediting information, some people have gotten bruised feelings for having been passed over or for being named. When information comes in from several sources, it becomes difficult to pass out credit.) I have made conservative judgement calls about what material I could use. Most of this information has been verified by several reliable sources. Confidential eyewitnesses are often the only source, when there is such a powerful conspiracy to keep this vast NWO mind control secret. Paper trails were not left or are not available. Programmed slaves who have worked for the military as mind-controlled slaves have witnessed their files expunged and sanitized. The New World Order in 1981 made training films for their novice programmers. Monarch slave Cathy O’Brien was used to make both the film "How to Divide a Personality" and "How To Create a Sex Slave." Two Huntsville porn photographers were used to help NASA and the NWO create these training films. Undoubtedly, other porn training films exist too. In others words, there is film evidence of the Monarch Total Mind-control but these porn films are kept in very secure sites. During the last few years, I have visited with ex-programmers, I have visited with hundreds of victims of the Monarch type programming. I have gone to programming sites, I have visited with therapists who work with the victims of this mind-control, and I have met several of the programmers of the CIA/Illuminati face to face in the adventures of trying to save people from their programming.

I hope that God gives me the strength and the opportunity to get the information I have learned out to the world in general. When this information gets out, hopefully it will help lift some of the secrecy of the Monarch Programming. The Monarch Programming is a foundation rock of the New World Order that when pulled up, will reveal the most evil two-legged bugs and slimy critters. When their rock is lifted, they will have to scurry to hide. Because the authors know what the programmers do, they must honestly record several areas of programming that will be controversial. The programmers are very much into demonology. Before therapists close their minds to this subject, the authors would like to point out, that they personally know of cases where Monarch slaves whose Christian personalities & other alters didn’t believe in demonology were talked into participating in real deliverance, and the slaves discovered much to their surprise that work they had unsuccessfully tried to do for years with their therapist was accomplished in a day or two. Some prestigious researchers have decided the subconscious doesn’t exist because they can’t find it--its mysterious. To the man in the street the concept "subconscious" is as mysterious as the concept "demon". Both have been the objects of intense research by U.S./Brit./Ger. Intelligence groups. In fact, many of the concepts in this book have been purposely obscurred by the Illuminati’s control over the media and universities. These obscurred concepts include M.P.D. (DID), recovered memories, hypnosis, demonic possession, aliens, mind-control, the subconscious, a conspiracy to bring in a NWO, truth, etc. The smokescreens of controversy will continue; but those who love the truth, if they seek it, will realize the importance of this book. It’s on public record that MK ULTRA, the mind control research which CIA director Admiral Stansfield Turner admitted to in 1977 spent millions of dollars studing Voodoo, witchcraft, and psychics. On August 3, 1977, at a Senate hearing the then CIA director Admiral Stansfield Turner disclosed that the CIA had been conducting mind control on countless numbers of unsuspecting victims for years, without their knowledge or consent. These CIA mind-control operations were carried out with the participation of a least 185 scientists and at least 80 American institutions, including prisons, pharmaceutical companies, hospitals, and 44 medical colleges & universities. Many of America’s most prestigious institutes of medical research, had cooperated with the CIA. as well as numerous big name corporations. Casey admitted that day that the CIA did mind-control consisting of drugs, hypnosis & electro-shock. A few of the victims of the Monarch Project were even awarded financial compensation for their misery. But what was admitted was admitted in the spirit of covering up the extent of the full truth. The compensation was actually hush money, because victims were given "gag orders" by judges not to talk about what had happened to them. It’s been a disaster for Monarch victims that so many ministers have ignored those words of their Scripture, "For we are not ignorant of the devil’s devices." 2 COR 2:11 This book is a must for those ministers who seriously believe "Having therefore these promises, dearly beloved, let us cleanse ourselves from all filthiness of the flesh and spirit, perfecting holiness in the fear of God." 2 COR 7:1. In 2 TIM 2: 19-21, believers who "nameth the name of Christ" are asked to purge themselves of their uncleanliness ( unclean spirits). There are many top notch Christians in the churches today who are under mind-control, incl. many of the Christian leadership. I would like to remind Christian ministers that Isaiah the great prophet said, "The Lord GOD hath given me the tongue of the learned that I should know how to speak a word in season to him that is weary: he wakeneth morning by morning; he wakeneth mine ear to hear as the learned." Ignorance is not godliness. Isaiah learned to speak with the great learned men of his day, just as Paul the great apostle could speak to the learned men of his time. One of the character traits of God is that He is all-knowing. WHO says it is godly to be ignorant? The prophet Daniel said Yahweh God "reveals the deep and secret things." (Dan. 2:22a) God’s instruments will do this revealing. Jesus’ advice to his disciples was in effect to "Be wise as serpents, and gentle as a lamb". This advice certainly applies in helping the victims of trauma-based mind-control. Paul in his letter to the Thessalonians (1 Thes 5:14) says that in effect that different people need different counseling, but they all need to be treated with patience. The first step in suggesting a cure is to find out what happened. That is what this book is about. This book is about how the Occult Network creates the problem that therapists and a few ministers try to deal with. But the keys to open doors to healthy solutions for the victims of trauma-based total mind control will reveal themselves in this book for the reader as this book reveals the nitty-gritty of how the total mind-control happens. Christ came to free the captives (Isaiah 61:1). Satanic ritual abuse has a history that is almost as old as history itself. Good King Hezekiah was a victim as a child of SRA. (2 Chr. 29) who got free. Moses confronted the satanic magic of Pharoah’s magicians who could create live snakes from sticks. The Apostle Paul had to deal with Simon Magus, a leader of what is now known as Satanism. Solomon, one of the greatest men of faith, backslide and became one of the greatest satanists of all history. We have "no fellowship with unfruitful works of darkness, but rather reprove them" (as per EPH 5:11). While we have no fellowship with evil, the mind-control programmers are counting on us being so ignorant of their devices that they can hide their control devices behind perversion & filth that many people shy away from. We must be strong enough to face evil and not shy away from it. The victims of mind-control must look evil in the face & not look away to gain their freedom. We, who want to help them, must be courageous & strong enough to do this too. This book is written for that divine goal "till we all come in the unity of the faith, and of the knowledge of the Son of God, unto a perfect man, unto the measure of the stature of the fulness of Christ." Eph. 4:13 If the body of Christ is to attain fullness, we need this book to weed out the hidden terrible cancer that is consuming the body from within. This book is written for ministers, secular and Christian therapists, and truth lovers of all kinds. If you love the truth this book is for you. If you see something good in the human race so that our species should be preserved as well as the spotted owl and the sand flea, then this book is for you. IF YOU LOVE THE TRUTH, this BOOK is for YOU.
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New World Order -Illuminati -Freemason-Bilderberg -Trilaterial Commission -Council On Foreign Relations Explained

New World Order -Illuminati -Freemason-Bilderberg -Trilaterial Commission -Council On Foreign Relations Explained - Part One

New World Order -Illuminati -Freemason-Bilderberg -Trilaterial Commission -Council On Foreign Relations Explained - Part Two

New World Order -Illuminati -Freemason-Bilderberg -Trilaterial Commission -Council On Foreign Relations Explained - Part Three

New World Order -Illuminati -Freemason-Bilderberg -Trilaterial Commission -Council On Foreign Relations Explained - Part Four

New World Order -Illuminati -Freemason-Bilderberg -Trilaterial Commission -Council On Foreign Relations Explained - Part Five

New World Order -Illuminati -Freemason-Bilderberg -Trilaterial Commission -Council On Foreign Relations Explained - Part Six

New World Order -Illuminati -Freemason-Bilderberg -Trilaterial Commission -Council On Foreign Relations Explained - Part Seven

New World Order -Illuminati -Freemason-Bilderberg -Trilaterial Commission -Council On Foreign Relations Explained - Part Eight

New World Order -Illuminati -Freemason-Bilderberg -Trilaterial Commission -Council On Foreign Relations Explained - Part Nine

Keith Oldermann of Rupert Murdoch

Phsycopaths on every Society Level

Fema Camp Coffins Investigated

Murdoch is running a paid-content propaganda campaign to save media moguldom

23 Oct 2009:

Barely a day passes in which a story doesn't emerge about Rupert Murdoch'sdetermination to charge for content. If he isn't speaking about it himself, his senior executives are doing so

Branson attacks Murdoch's pay-TV dominance

23 Oct 2009:

Richard Branson, founder of the Virgin Group, has attacked Rupert Murdoch's dominance, through BSkyB, of the UK's pay television market

TV websites must begin charging, says Murdoch lieutenant

23 Oct 2009:

News Corp boss says US television site Hulu could stage an abrupt turnaround and begin charging viewers to watch online

Fox among the pigeons

22 Oct 2009:

John McQuaid: Instead of defending Fox News as one of their own, the US media should join the White House's war against the network

Murdoch bids for the Travel Channel

22 Oct 2009:

Media companies may be suffering from recessionary woes, but there is no shortage of bidders for the Travel Channel, the satellite and cable network

Nick Griffin advises BNP supporters to get ready for the 'big time'

21 Oct 2009:

Far-right party leader claims Question Time appearance will be 'a stage-managed farce'

Research: 9 out of 10 consumers won't pay for online news

21 Oct 2009:

A survey among 2,000 Britons found that paid content has not much of a chance in the UK

What Murdoch will put behind the Wapping paywalls - Clarkson and sport

19 Oct 2009:

There are, naturally enough, all sorts of rumours about Rupert Murdoc

h's exact plans for erecting paywalls on his Wapping newspaper websites

Murdoch: I'm charging for Fox TV

19 Oct 2009:

Rupert Murdoch is clearly determined to ensure that nothing produced by his media group is going to be free. He said that News Corporation would be seeking fees from American cable and satellite operators to carry his Fox TV network

Response

19 Oct 2009: This is not personal | Getting the Humph | Political U-turn

Glam Media's online model

19 Oct 2009: The company is outflanking online publishers by providing access to a network of 1,300 quality sites, attracting 110m unique users a month

Obama discovers Fox has friends in the press pack

18 Oct 2009: Murdoch station finds allies among liberal American media after White House attack

Murdoch takes pot shot at Obama's 'anti-business' reputation

16 Oct 2009: News Corp annual meeting highlights tensions between Fox News and White House

Why media moguls are losing their power

16 Oct 2009:

Though I am late in pointing to these pieces they deserve as wide an audience as possible within the media world

Obama's winnable war on Fox News

14 Oct 2009:

Michael Tomasky: Fox News is clearly an arm of the Republican party. Obama is right to throw caution to the wind and treat it as such

London's press war 'a horror story'

14 Oct 2009:

Seen from the outside the saga of the London newspaper war over the past couple of years looks decidedly odd. That's reflected well in an excellent piece by Philip Stone

Wall Street Journal hits top spot

12 Oct 2009:

Rupert Murdoch's daily business newspaper, the Wall Street Journal, is expected to be named as the largest US paper by weekday circulation when the latest ABC figures are released in a couple of weeks time

Murdoch and Curley to Google: pay up!

9 Oct 2009:

Rupert Murdoch is determined to make search engines pay for content. Along with Associated Press chief Tom Curley, he called for online outlets using editorial material to pay for it

Has Rupert Murdoch finally lost the plot?

7 Oct 2009:

Has Rupert Murdoch lost the plot? As absurd as it may to suggest that one of the world's most successful media moguls may be in any kind of danger I argue in my London Evening Standardcolumn today that his News Corporation business is facing a genuine crisis

Has Rupert Murdoch finally lost the plot?

7 Oct 2009:

Times and Sunday Times target regular readers with membership scheme

5 Oct 2009:

Plan to offer special benefits for a £50 annual fee marks shift from growing audience to making money from regular readers. By Chris Tryhorn

Dark days for Labour without the Sun

The Sun switches its support to Conservative

5 Oct 2009: Peter Wilby:Never mind its readers, the Sun's effect on other media outlets is all-pervasive, and losing its support is disastrous for Gordon

After the Sun dumps Labour: Who's feeling blue?

5 Oct 2009: The Sun's decision to withdraw its support from Labour just hours after the prime minister's speech raises questions about the media's influence on British politics. By James Robinson and Stephen Brook

Media organisations turn to mobile phone applications to raise revenue

5 Oct 2009:
Financial Times, Radio Times and Spectator join the race to make money out of 'apps'. By Richard Wray

Murdoch wants to charge for news, but what will readers be prepared to pay?

4 Oct 2009: Rupert Murdoch has ordered his lieutenants to fix a price for internet news, but the answer remains stubbornly elusive

The Sun is not leading its readers away from Labour but following them

4 Oct 2009: Rupert Murdoch's bestselling tabloid can have only minimal influence on the next general election

Murdoch and Cameron form an unholy alliance that threatens the BBC's future

2 Oct 2009:
What can David Cameron do for Rupert Murdoch in return for the media mogul granting him support by The Sun?

The politics of the BBC and Murdoch

2 Oct 2009: Letters: You are quite right to highlight the dangers to the BBC that would be posed by a Tory government

NI votes No in Irish referendum

1 Oct 2009: Mick Fealty: The Murdoch press in Ireland is again pushing an anti-EU line – but only half-heartedly as it sees its readers losing interest

Labour goes to war with News International 'chumps'

Cartoon, 1 Oct 2009:
Party unhappy as tabloid swings in favour of the Tories

It's the piddling issues wot might win it

1 Oct 2009: Simon Hoggart: Golly, Labour loathe the paper that has supported them in the last three elections

In praise of... the BBC

1 Oct 2009: Editorial: Rupert Murdoch's decision to pull the plug on New Labour as much as nine months before an election may be bad news for Gordon Brown, but it is potentially even worse news for the BBC

From 'lightweight' to likely PM - how David Cameron convinced Rupert Murdoch to back him

30 Sep 2009: Rupert Murdoch, who once thought David Cameron a 'lightweight', seemed to begin approving of the Tory leader in 2007

Yes camp fights British opinion as Ireland votes on Lisbon treaty

30 Sep 2009: Leader of opposition Labour party voices fears of a 'two-speed Europe'

Labour goes to war with News International 'chumps'

30 Sep 2009: Relations between Murdoch papers and government disintegrates as tabloid swings in favour of Tories

If Labour loses, it will be the fruit of its fatal Faustian pact

30 Sep 2009: Seumas Milne: Brown is moving away at last from his embrace of corporate elites, but it is likely to be too late to save his government

Enough of these media hyenas

30 Sep 2009:
Jonathan Freedland: Conference season 09: Politicians should expect press scrutiny and tough questions. But this sledging of Gordon Brown is ugly and undemocratic

Union leader shreds the Sun as Labour attacks tabloid's defection

30 Sep 2009:
Brighton conference reacts with standing ovation as Tony Woodley rips up newspaper headlined 'Labour's lost it'

We won't be bullied by the Sun, says Labour

30 Sep 2009:
Harriet Harman launches angry attack on Rupert Murdoch's tabloid for declaring support for David Cameron

The Sun won't shine on Labour. So what?

30 Sep 2009: Lance Price: Successive governments have been in thrall to it. The media is obsessed with it. But who really cares if the Sun won't back Labour?

The Sun backs the winner – as usual

30 Sep 2009:
With brutish timing, the sleepy old rottweiler of Wapping gnashes its yellow teeth

Sun turns its back on Labour after 12 years of support

30 Sep 2009: Tabloid deals blow to Gordon Brown after conference speech

News Corp: Our research proves people will pay online

28 Sep 2009:
PaidContent: Rupert Murdoch claims that readers are 'happily' willing to pay, if publishers get the system right

Professor to Fox News: your channel is racist

25 Sep 2009:
Watch this Fox News clip. A Florida law professor, Jeremy Levitt, argues with the right-wing presenter Bill O'Reilly over a claim that the channel has fomented racial tensions in its reports onPresident Obama

Murdoch's digital news cartel will not persuade people to pay for content

21 Sep 2009:
The market research revelation that only 5% of UK web users would pay for online news doesn't surprise me in the least. But I doubt that it will stopRupert Murdoch in his tracks

Media

World news

Politics

Technology

Business

Media Monkey's Diary 16 Nov 2009:
Read Media Monkey's diary from the Monday section

Media Monkey's Diary

?The biter, it seems, has been bit. It is only a few short weeks since the BBC came under fire for scheduling Strictly Come Dancing against ITV1's The X Factor, only for the celebrity dance show to take a drubbing in the ratings. Now Top Gear is back on BBC2 but – what's this? – an hour later than its normal 8pm start time on a Sunday night, to avoid a clash with the ratings behemoth that is ... The X Factor. "We had no choice really," said Top Gear producer Andy Wilman. "X Factor on at the same time with the results show, Cowell on storming form, the whole nation glued – we know when to bravely bugger off and wait until the storm passes." If only they had thought of that with Strictly Come Dancing.

?BBC trustee David Liddiment may as well tear up his review of Radio 2 and go home, after the station's star DJ, Chris Evans, had the last word on complaints from commercial radio that the station was targeting too young an audience. Evans, who will take over the breakfast slot in the new year – around the same time that Liddiment is due to publish his findings – bemoaned the "obvious unhealthy lazy arguments from certain members of the media" that Radio 2 had gone too young. "Anybody who works in radio knows that we are not chasing the younger listener, we are chasing the family. Whether you are seven years old or 107 years old ... we're not chasing, that's who we've always aimed Radio 2 at, and I'm very happy to be part of that armoury." Targeting seven-year-olds? It's even worse than commercial radio thought.

?Among the many BBC executives' expenses claims was the £19.13 put through by Richard Deverell, chief operating officer for the BBC's new northern base in Salford, spent on external hospitality "trying to persuade him to join the BBC". We know not who it was, or whether it was successful, but we wonder whether Deverell could have tried a bit harder.

?The London Evening Standard's list of the 1,000 most influential Londoners is not entirely ruthless when it comes to defining a "Londoner", it would appear, containing as it does the likes of Rupert Murdoch, David Beckham, Madonna and California-based Apple designer Jonathan Ive. They are many things, but not necessarily what you would call London-based.

?Monkey has just got over Charles Spencer's review of Anna Friel in Breakfast at Tiffany's ("long stretches of the action in her underwear … a thrilling frisson of eroticism"), only to find the Daily Telegraph theatre critic has been at it again. Spencer, you'll recall, coined the phrase "theatrical Viagra" for Nicole Kidman's performance in The Blue Room. The new object of his affection is Kelly Brook in the theatre version of Calendar Girls. "It's true that Miss Brook seems to find it pretty tricky to walk and talk at the same time," wrote Spencer. "But my, what a delightful eyeful Kelly Brook is, shaking her great mane of golden hair like a proud lioness and covering her modesty with iced buns." Is that a theatre review in your pocket or are you just pleased to see me?

?To the British Society of Magazine Editors awards at the Park Lane Hilton, where the host and resident BBC1 standup comic Michael McIntyre enjoyed lots of fun at the expense of Fabulous magazine until informed it was part of the News of the World. "Oh," he said. "That's my life ruined then." The NME-turned-Top Gear editor, Conor McNicholas, organised the bash and said the next edition of Top Gear will feature the top 10 songs to drive to, admitting it would be made up of the top 10 he was playing in his car. You can take the editor out of NME ...

?Monkey's number of the week: 666,000. The peak audience for Sky1's unfortunate attempts to contact Michael Jackson from beyond the grave with the help of Derek Acorah on the entirely taste-free Michael Jackson: The Live Seance. We always thought it was a bad idea.

http://www.guardian.co.uk/media/mediamonkeyblog/2009/nov/16/media-monkey-diary

Father and Sun: how the Murdoch dynasty handover crippled Labour

15 Nov 2009: The extraordinary run-in between the Sun and the prime minister over Afghanistan last week was a sign of a more aggressive approach from the tabloid as Rupert Murdoch's son James puts his stamp on the media empire.

Murdoch must turn Fleet Street into Quality Street if he wants us to pay 15 Nov 2009:

John Naughton: Content is already available free - and consumers never paid a realistic price for it anyway

The Sun got too hot without its coolest head 14 Nov 2009:

Les Hinton, now departed for Dow Jones, would never have allowed the paper to make such intemperate attacks on Gordom Brown

Views on the news: Murdoch's madness, more banking redundancies and bonuses for Barclays bigwigs

13 Nov 2009:

Bloggers unite in their dim view of Rupert Murdoch and his views on Google, but further job losses at Lloyds reset the dividing line

As the BBC gets more transparent, so do its enemies' motives

13 Nov 2009:

Steve Busfield: The corporation has real questions to answer on top salaries. But that's not why it's under attack

As the BBC gets more transparent, so do its enemies' motives The BBC has real questions to answer about the salaries of its top executives. But that's not why it's under attack

The BBC's Mark Thompson: unlikely to jump ship for ITV. Photograph: Richard Sake

The BBC gets a serious kicking today over the salaries of senior executives – not surprisingly led by the Murdoch press. The Times splashes: "37 BBC staff earn more than the Prime Minister."The Sun adds: "Oceans of BBC exes." (See what they did there? Mark Thompson stayed in the Las Vegas hotel featured in Ocean's Eleven). The Telegraph weighs in with: "BBC pays its 100 most senior staff £20m a year." And the Daily Mail adds: "The bloated Beeb: BBC pays out £20m to top 100 'decision-making' executives including the 'outreach boss' (so that's where the licence fee goes)." (The Mail, of course, pictures Jay Hunt because, counter-intuitively, there is nothing the Mail hates more than a successful woman). In these straitened times, with media organisations cutting back all around, it is easy to target BBC salaries. Thompson argues that the corporation must pay "market rates". That might have been true a few years ago. But it certainly isn't true now. Very few of these execs are likely to jump ship to ITV. And the digital revolution companies may have created some billionaires but, on the whole, they are leaner, smaller organisations than the traditional media behemoths. But once salaries have risen, it is hard to claw them back. Not many people like taking a pay cut. And now, with the economic meltdown sapping the BBC's commercial rivals, and a Tory government on the horizon, this makes the corporation vulnerable. The "even greater transparency" offered by the BBC in the interests of accountability has just been made into a new stick to beat them with. And allowing Tory MP Philip Davies to say: "It illustrates probably better than anything else than we have ever seen why the BBC's funding needs to be radically reduced to enable it to focus on what it should be doing." And therein lies the rub. Some BBC salaries may be unnecessarily high. It is ridiculous that 37 BBC staff are paid more than the prime minister. Although maybe that is a reflection of the peculiarly low pay grade afforded the chief executive of UK plc. The BBC is a big organisation that does require a lot of managing. But the real reason it is getting a caning here is because the Tories have realised that there is a lot of political support to be gained by attacking the BBC. Not as a straightforward votewinner, but by ensuring the support of papers from an organisation with an inbuilt desire to weaken the BBC. Rupert Murdoch wants to make money from the web. The free nature of the web is his biggest problem. But the fact that there is an enormous news organisation in Britain providing for free a lot of the things that he thinks News Corp should be paid for is also a pretty big stumbling block. The BBC should be accountable. Perhaps some of its executives are paid too much. But the BBC is also a national asset that shouldn't be beaten up for everything that it does. And although of course they aren't funded by the licence-payer, it would still be interesting to know how many News Corp executives are paid more than the prime minister.

http://www.guardian.co.uk/media/organgrinder/2009/nov/13/bbc-enemies#start-of-comments

Brown and Murdoch had 'friendly' conversation after Sun's letter attack

13 Nov 2009:

Prime minister and media tycoon spoke after paper's coverage of 'misspelt' letter to Jacqui Janes

Brown to ask Nato countries to commit 5,000 more troops to Afghanistan

13 Nov 2009: Prime minister dismisses reports he is planning to talk to the Taliban

Brown on Murdoch – and Murdoch on Brown

13 Nov 2009: What the media mogul and the prime minister have said about each other over the years

Ashes and World Cup qualifiers should go free-to-air, says Davies review

13 Nov 2009: Sports governing bodies set to protest as former FA executive director confirms proposed expansion of 'crown jewels' list. By Owen Gibson

Media Talk: The Sun's attack on Gordon Brown

Audio (34min 51sec), 13 Nov 2009:

The Sun goes to town on Gordon Brown. Plus, Melvyn Bragg returns to BBC television. And which columnist would you pay to read online? With Matt Wells, Maggie Brownand Steve Ackerman

Banks scorns Murdoch's paywall plans

13 Nov 2009:

David Banks was one of the first print journalists to grasp both the theory and practice of digital journalism

Politicians should stop sucking up to the tabloids

13 Nov 2009:

It makes them look unprincipled and probably won't help them win elections either, saysAlexander Chancellor

Sky to cry foul as Ashes and football qualifiers set for return to free TV

12 Nov 2009: Battle between Rupert Murdoch and No 10 hots up as government prepares to accept review recommendations

Who's the racist, Rupert?

12 Nov 2009:
Lola Adesioye: By backing Glenn Beck's wild rant that Barack Obama is racist, Rupert Murdoch is as incendiary as his Fox News pundits Forbes power list puts Mexican drug lord ahead of presidents

12 Nov 2009: Joaquin 'El Chapo' Guzman is at 41, beating Medvedev, Sarkozy and Chávez, while Mexico's president misses out

Sorrell and FT's Freeland: let more news outlets close, contraction is good for business

12 Nov 2009:
I generally admire the writings ofChrystia Freeland, the US managing editor of the theFinancial Times, but I haven't much time for her statement applauding the "end of the oversupply of journalism."

Can Brown weather the Sun's storm?

12 Nov 2009: Michael White: Gordon Brown deserves some sympathy – the fast-spinning news industry is as potentially destructive as the financial markets

Sports rights: the latest battleground in Brown v Murdoch face-off?

12 Nov 2009: Steve Busfield: Review of 'crown jewels' events - including The Ashes cricket – comes hot on the heels of the Sun turning on Gordon Brown

Gordon Brown spoke to Rupert Murdoch after misspelling row

12 Nov 2009: PM's official spokesman attempts to play down significance of call, saying the two men were in regular communication

Why Murdoch's legal threats against search engines are hollow

12 Nov 2009:
Jack Shafer, Slate's excellent media commentator, has seen through the charging-for-content smokescreen erected by Rupert Murdoch in a piece headlined Read between the lies

Brown called Murdoch over the Sun

12 Nov 2009:
Prime minister phoned News Corp chief to complain about paper's campaign against the government's handling of the Afghanistan war. By Roy Greenslade

Former New York Post editor claims discrimination in lawsuit

11 Nov 2009:
Sandra Guzman alleges that Rupert Murdoch's US newspaper fostered a 'hostile work environment'

Rupert Murdoch doesn't think Barack Obama racist, says spokesman

11 Nov 2009: News Corporation put on defensive after chief backs Fox News presenter over 'very racist' comment by president. By Chris

Backlash against the Sun over its shameful coverage of Brown's letter

11 Nov 2009:
"Give Brown a break"... "Whilst I have every sympathy with Mrs Janes for the loss of her son, personally I would have been more touched that Mr Brown took the time to personally write to her to offer his condolences"... "I hate to say this, BUT, well done Mr Brown for at least writting a letter, right spelling or not"...

Pass notes No 2,681: Rupert Murdoch

11 Nov 2009: The media mogul's latest target is Google

For whom the net tolls

10 Nov 2009: Cory Doctorow: Rupert Murdoch wants to remake the web as a toll both, with him in the collector's seat, but the net won't shift to his will

The Sun and Gordon Brown: this is pure cynicism

10 Nov 2009:
In using Jacqui Janes's grief in this way, the newspaper is harnessing its traditional pro-squaddie stance to its Labour-bashing campaign

Rupert Murdoch: I regret my papers' anti-Gordon Brown stance

10 Nov 2009:
News Corp chief says prime minister is a friend, but his government has been a 'disappointment'. By Chris Tryhorn

Murdoch plans to strip Google of news

10 Nov 2009: News Corp chairman says papers will probably cut themselves off from Google once they start to charge online. By Chris Tryhorn and Bobbie Johnson

The Sun declares war on Gordon Brown as it campaigns for the Tories

10 Nov 2009:
Last week I ran a posting headlined A newspaper lesson for Gordon Brown - Murdoch is not your friend. I argued that the prime minister was fooling himself if he thought the News Corporation chairman was still his mate after agreeing that The Sun should back the Tories

Murdoch threatens to sue BBC

10 Nov 2009:
Further to yesterday's story about Rupert Murdoch's search engine sabre-rattling, Murdoch could block Google searches entirely, he also launched yet another assault on the BBC

Rupert Murdoch's threat unlikely to worry Google

9 Nov 2009: The News Corp chief could be shooting himself in the foot if he withdraws stories from Google News

A searching question

Poll, 9 Nov 2009:
Rupert Murdoch says he may block Google News from displaying News Corp content to persuade people to pay for his newspaper sites. Who will win this corporate battle?

Murdoch could block Google searches entirely

9 Nov 2009:
Rupert Murdoch says he will remove stories from Google's search index as a way to encourage people to pay for content online

London Lite, a pointless paper without a heart

9 Nov 2009:
When I posted an item on Friday that mentioned the closure of London Lite, a commenter (courtstown) took me to task for a lack of empathy towards staff who will lose their jobs

Murdoch's $1m-a-month property loss

9 Nov 2009:
Yet another digital headache for Rupert Murdoch. His News Corporation is paying more than $1m (£600,000) a month to rent an empty office complex in Los Angeles that it has been unable to sub-lease since scrapping an ambitious plan to moveMySpace and its other digital businesses there

Question of the week

9 Nov 2009:
Can Murdoch make a paywall work?

Newspaper pay walls have a lot of confused writing on them

8 Nov 2009:
As Murdoch hesitates, there are no simple solutions over charging for digital content

Rothermere 'had no faith in freesheets'

6 Nov 2009:
Lord Rothermere, owner of the Daily Mail & General Trust, once rejected launching a free newspaper in partnership with the Norwegian media conglomerate Schibsted because, supposedly, he had no faith in freesheets

The Guardian: no news paywall

6 Nov 2009:
When I posted yesterday on the remarkable candour of Rupert Murdoch in admitting that he was holding discussions with Telegraph Media Group about website paywalls, some commenters suggested that The Guardian might be involved too

Murdoch's plan for web pay walls 'raises questions of anti-trust law'

5 Nov 2009:
Talks with other publishers to introduce charging on news websites will undoubtedly attract the attention of competition authorities, warns UK expert

Rupert Murdoch conference call highlights

5 Nov 2009: Three key exchanges in Murdoch's conference call with reporters about the News Corporation quarterly results

Why the Murdoch Paywall Construction Company raises competition concerns

5 Nov 2009:
Rupert Murdoch's statement about the likelihood of his

newspapers missing the deadline to charge for content reveals the difficulties he is having in convincing rival news companies to join his paywall construction company

Murdoch admits delay in introducing newspaper website charges

5 Nov 2009:
News Corp chief says schedule for online charging slipping

NewsNow.co.uk hits back in battle with UK newspapers

4 Nov 2009:
UK's largest news aggregator publishes open letter denying it is undermining publishers' businesses. By Mercedes Bunz

A newspaper lesson for Gordon Brown - Murdoch is not your friend

4 Nov 2009:
So the prime minister thinks The Sun, in trying "to become a political party", has made "a terrible mistake". Where has Gordon Brown been living all his life?

The Sun is trying to become a political party, says Gordon Brown

4 Nov 2009: Prime minister criticises Sun's 'terrible mistake' in backing Conservatives. By James Robinson

Ben Bradshaw urges 'luvvies' to defend BBC from Tories

3 Nov 2009:
Culture secretary warns of threat to arts sector's independence and encroaching influence of Rupert Murdoch

Murdoch axes cheap bulks, demanding a fair price for The Times and Sunday Times

2 Nov 2009:
The headline on the press release, "News International to stop distributing 'bulks'", may not be quite what it says on the tin

Murdoch's attack dog snarls at the 'parasites' threatening his master

1 Nov 2009: Wall Street Journal editor Robert Thomson is fiercely guarding his boss's pay wall for digital content

Rupert Murdoch: 'There's no such thing as a free news story' http://www.guardian.co.uk/media/2009/dec/01/rupert-murdoch-no-free-news?CMP=AFCYAH
News Corp chief Rupert Murdoch tells US regulators that users will pay for news – and aggregation is theft

Rupert Murdoch: customers are smart enough to know they must pay. Photograph: Shannon Stapleton/Reuters

Mercedes Bunz
guardian.co.uk, Tuesday 1 December 2009 17.58 GMT
Article history

Rupert Murdoch has today reiterated his belief that internet users will pay for content, saying they would be happy to shell out for "information they need to rise in society".

Murdoch, the chairman and chief executive of News Corporation, gave a wide-ranging address to US media regulators that attacked internet news aggregation as "theft" and claimed that advertising-only business models were dead.

"From the beginning on, newspapers have prospered for one reason: giving readers the news that they want," he said. He said newspapers should not blame technology if they failed. "If we fail, we fail like a restaurant that makes meals that no one wants to eat." His company's customers were "smart enough" to know they had to pay for news, Murdoch told a US Federal Trade Commission workshop on the future of journalism in the internet age. Referring to his much-criticised plans to put his newspaper sites behind a paywall, Murdoch said he had succeeded before when nobody had believed he would, adding: "We started Fox when everyone said it couldn't be done." One News Corporation newspaper, The Wall Street Journal, already charges for content and has 1 million subscribers. "We will expend to extend this model to all our news organisations such as the Times in London. At The Times, there are journalists who invested days and weeks into their stories, and our customers are smart enough to know that they can't get something for nothing," he said. "Producing journalism is expensive. We invest tremendous resources in our project from technology to our salaries. To aggregate stories is not fair use. To be impolite, it is theft. "Without us, the aggregators would have blank slides. Right now content producers have all the costs, and the aggregators enjoy [the benefits]. But the principle is clear. To paraphrase a great economist, [there is] no such thing as a free news story." Murdoch said that making the reader pay was the only way to create future revenue streams: "The business model that relies on advertising-only is dead. Online advertising is increasingly only a fraction of what is being lost from print advertising, and it is under constant pressure." Murdoch, who read his speech from printouts and not his laptop at the FTC workshop, announced that News Corporation had worked on a two-year project to spread news content from TV and newspapers to mobile devices, because "today's news consumers do not want be chained to boxes in their homes". He attacked plans to protect newspapers with public funds, saying it could damage democracy. It would lead to "papers giving up their rights to endorse politicians". "In other words, it subsidies their failures. The press is the only institution that is truly accountable. The founding fathers put the first amendment first for a reason." Murdoch ended his speech with a plea to adhere to a series of clear principles in the digital world. "Let them innovate when they want and how they want. Let consumers pay. Let aggregators desist and start employing their own journalists. "When we think of the future of newspapers, we think of the future of democracy. It doesn't matter if we are reading our news from paper or on another device, but the basic truth is that to make informed decisions free man and women need news. If they come on electrons or dead trees is not that important. Therefore the news industry should remain free and competitive." Two men heckled Murdoch as he ended his speech, shouting from the audience: "Do you agree that Obama is a racist?" This was a reference to the controversy surrounding Glenn Beck, the presenter on News Corp-owned Fox News, and his controversial criticism of the US president. Murdoch did not reply as he left the stage at the FTC event and the two men were ushered out quickly.

• To contact the MediaGuardian news desk email editor@mediaguardian.co.uk or phone 020 3353 3857. For all other inquiries please call the main Guardian switchboard on 020 3353 2000.

US government discusses the future of journalism

1 Dec 2009:

"How will journalism survive in the internet age?" is no ordinary workshop: it's held by the Federal Trade Commission and attended by Rupert Murdoch and Arianna Huffington. By Mercedes Bunz

http://www.guardian.co.uk/media/rupert-murdoch?page=2

The 'false gospel of the web': Murdoch lieutenant attacks free content

1 Dec 2009: Chris Elliott:'News is a business and we should not be afraid to say it', proclaims News Corp's Les Hinton to newspaper congress

Lachlan Murdoch 'poised to buy Billboard and Hollywood Reporter'

30 Nov 2009: Partnership involving Rupert Murdoch's son and a nephew of Conrad Black reported to be looking to buy US trade titles. By Chris Tryhorn

Times man recalls Hitler diaries fiasco

28 Nov 2009:

Michael Binyon's valedictory piece forThe Times today, after 38 years with the paper, gives a candid insight into journalism past with several entertaining anecdotes

News Corporation's Wapping revamp gets council go-ahead

27 Nov 2009:Redevelopment of News International's 11-acre site, which will house staff from other News Corp businesses, gets green light from Tower Hamlets council. By Abul Taher

Cameron to Mirror reporter: you should try writing for an independent newspaper

26 Nov 2009:

The Daily Mirror has been running an investigation this week entitled "Tory cash - the truth". On Tuesday, it was right on the money by accusing shadow chancellor George Osborne of a dodgy expenses claim, eliciting a later response through gritted teeth that it was "a submission error".

Conspiracy of silence as nationals ignore News of the World's £800,000 payout

25 Nov 2009:

Imagine for a moment that a bank employee in the City of London was awarded £800,000 for unfair dismissal after a lengthy period of bullying by his or her boss. I haven't the slightest doubt that it would be a major news item in every newspaper - from the Financial Times to the Daily Star

iPhone users 'happier to pay online'

25 Nov 2009: Apple device owners are more willing to pay for content online than others, finds survey – but news is a sticking point. By Richard Wray

Will Murdoch's Bing gamble pay off?

24 Nov 2009:

Dan Kennedy: In cosying up to Google's main competitor, Bing, Rupert Murdoch proves once again that he can't be dismissed so easily

Bing! Is this Murdoch's pay strategy?

24 Nov 2009:

Rupert Murdoch's talks with Microsoftabout removing his newspapers' stories from Google, and giving index rights to Bing instead could be a pivotal moment in internet economics, writes John Gapper

When piracy isn't theft

24 Nov 2009:

Alexandros Stavrakas: The argument over file sharing is redundant: creative businesses must change, and the social value of free must be recognised

A look behind the paywall into Rupert Murdoch's ideal future

24 Nov 2009:

Steve Busfield: As News Corp talks to Microsoft over Bing deal, how can the publisher ensure only paying customers see its online content?

News Corp considers a tie-up with Microsoft against Google

23 Nov 2009:

The talks with Microsoft, which are at an embryonic stage are part of Rupert Murdoch's drive to create new online revenue streams

Media Talk: Live-ish at the Guardian Student Media Conference

Audio (39min 20sec), 26 Nov 2009:

Emily Bell,Richard Bacon, Benjamin Cohen, and Josh Hallidayjoin Matt Wells to talk about the future of print, broadcast and online media. Is there any hope for an industry in crisis?

A Murdoch-Cameron pact? Probably not

23 Nov 2009:

Ever since The Sun switched its allegiance from Labour to the Tories there has been an assumption of some kind of deal between Rupert Murdoch and David Cameron

Digital economy bill: A punishing future

23 Nov 2009: Editorial: Instead of building on a positive vision of Digital Britain, the government has capitulated to the fears of music and movie moguls struggling to defend their multi million-pound businesses

Digital economy bill: A punishing future

23 Nov 2009: Editorial: Instead of building on a positive vision of Digital Britain, the government has capitulated to the fears of music and movie moguls struggling to defend their multi million-pound businesses

Response: 23 Nov 2009: The smart party will not let Murdoch dominate | Cameron bound | An ego-heavy media

Bradshaw takes the gloves off

23 Nov 2009:
On the eve of the bill determining Britain's digital future, Ben Bradshaw attacks the Tory leader's 'pact' with the Murdochs and defends the BBC, if not its Trust, from its 'circling enemies'. He speaks to James Robinson

A question of ownership: Tory figures will play Cameron to their advantage

22 Nov 2009: If the Tory leader wins the next election, he faces a media battle between News Corp and Google which could split his inner circle

Murdoch's pay walls will be paper tigers – and he daren't put them round Sky

22 Nov 2009: Newspapers protest at free BBC online news, but press websites are already outgunned by cable networks

Third of UK population on News International database

20 Nov 2009: Times and Sun publisher says database of 20 million people enables it to assess which are the most valuable customers. By Sarah Hartley

Young Murdoch sees smaller role for newspapers and welcomes a small online audience

20 Nov 2009:
James Murdoch's speech to investors in Barcelona the other day revealed the direction thatNews Corporation plans to take in the coming years. His key quote:

Memo to Times: Rupert hates online theft

20 Nov 2009:
Monkey reports that movie director Edgar Wright is unhappy that The Times ran his blogged tribute to the actor Edward Woodward without his permission as if it were an article written for the paper. How dos this square with Rupert Murdoch's intense dislike for the theft of online content, I wonder?

Twitter chief tells Murdoch: internet paywall will not work

19 Nov 2009:
Charging to read news content is like 'putting genie back in bottle', says Biz Stone

Mandelson seeks to amend copyright law in new crackdown on filesharing

19 Nov 2009:
Labour colleagues are concerned business secretary could set precedent that would allow Tories to help Murdoch take on Google

I is not a Daddy's Boy!

Cartoon, 19 Nov 2009:
Steve Bell's If ...

Letters and blogs

18 Nov 2009: Changing connections | Acta-ing up | Old MacDonald, virtually | Engines of change | Glazed over | Farming for energy | Rupert's net vendetta

80% won't pay for online news

18 Nov 2009:
Hardly a day goes by without a poll saying how many people will or will not pay for access to online news. Today's survey, courtesy of Forrester Research polled 4,000 people in the US and found that 80% will not pay for online newspapers or magazines

Times editor James Harding outlines plans for online charging

17 Nov 2009: Micro-payments dismissed in favour of charging for 24-hour access to day's edition of the paper. By Chris Tryhorn

Forty years on - the soaraway Sun is still setting the political agenda

17 Nov 2009:
On this day 40 years ago I was a small cog in what proved to be a giant wheel of change in the British newspaper trade. At 22, I was a raw down-table news sub on the first issue of a tabloid newspaper,The Sun

A chippy chip off the old block

Cartoon, 17 Nov 2009:
Steve Bell's If ...

Readers would pay for online news, study shows

16 Nov 2009:
Findings from a study by Boston Consulting Group across nine countries show regular internet users would be prepared to pay a monthly fee for online news

Claims of Tory-Murdoch pact 'absolute nonsense', says Jeremy Hunt

16 Nov 2009: Shadow culture secretary reacts to Lord Mandelson's accusation that Tories have 'formed a contract' with News International. By Mark Sweney

Even right-wing pundits turn on The Sun for its treatment of Gordon Brown

16 Nov 2009:

The backlash against The Sun for its treatment of the Gordon Brown letter to Jacqui Janesabout the death of her soldier son in Afghanistan was clear in the weekend newspapers

He's right, mate!

Cartoon, 16 Nov 2009:
Steve Bell's If ...

Murdoch's rants put Cameron on a collision course with Google 16 Nov 2009:

Emily Bell: Rupert Murdoch's threats to block the search engine and build a paywall signal to politicians that he wants something done

Patience Wheatcroft interview: 'It's very dangerous to go free' 16 Nov 2009:

On the eve of the relaunch of Wall Street Journal Europe, its new editor-in-chief explains why she returned to journalism and how she will take on Google

Response 16 Nov 2009: C4 needs foresight | It's a free world | SideWiki sideswipe | No web lifeline for Lite

Response

16 Nov 2009: C4 needs foresight | It's a free world | SideWiki sideswipe | No web lifeline for Lite

Paywalls on the Internet for news will not work, even though Rupert Murdoch and his Illuminati Freemason partners will do what ever they can to make all news controlled by them and have ot be paid for by thed consumer...after all Once Rupert Murdoch who is considered to be God as his is one of the main Hidden Masters of the Freemasons, along with Prince Phillip on behalf of thre Queen and their Royal Family (who originally had a German family name which was changed ot Windsor), that even until noe, most Freemasons did not even know whoi they were.
The market research revelation that only 5% of UK web users would pay for online news doesn't surprise me in the least. But I doubt that it will stop Rupert Murdoch in his tracks. According to the survey, by Harris Interactive, if people are confronted by their favourite news site charging for content, then 74% of them will find another free site. That's just as I would expect. I am convinced that paywalls will fail. Say, however, there is no other free site available? By which I mean a site with similar values to the one people currently choose. In Britain, there will always be the BBC - unless the Murdoch-inspired anti-BBC propaganda forces it to close or to reduce its online service. I don't see how any paper will circumnavigate that problem. In the US, there is no equivalent to our public service broadcaster. So let's imagine that Murdoch's attempt by his own News Corporation to stitch together a digital news cartel comes off. He may persuade all the leading newspapers and publishing companies - from the New York Times and the Washington Post, for example, to the sites owned by Gannett (such as USA Today) and Tribune - to erect paywalls at the same time. Would that work? Well, there are still the TV news sites, such as ABC News (which managed to attract 16.3m uniques in July, edging it into the top five US news destinations). So he would need to persuade them too. Then there is the Associated Press to think about. It is owned by the major publishers, but would have to cease its current deal with Google. Of course, news is only one part of the websites' offerings. Each carries commentary, analysis and opinion by bylined contributors who are often sought by users. These could prove more of a lure in specific instances. But what about being able to access a range of columnists? Would people be happy to pay subscriptions to, say, three sites in order to be able to read contributions by commentators? That's very doubtful. Murdoch has confronted and overcome orthodoxy throughout his career. In so doing, he has always stressed that he has defeated "the establishment" on behalf of "the people" (the audience, the readers, the viewers). His mantra: I am giving the people what they want. This time, by contrast, he appears to be flying in the face of peoples' wishes. He is taking away from them what they want. It is his first major strategic error and I am convinced that charging for content - no matter how justified it might appear - will not work.http://www.guardian.co.uk/media/greenslade/2009/sep/21/charging-for-content-rupert-murdoch
Murdoch's digital news cartel will not persuade people to pay for content

Sources: PaidContent/Media Guardian

BlairwasagoodPM

22 Sep 2009, 7:54PM

Murdoch is just going to add the Times to one of his Sky packs - so people will not actively be choosing to pay for it but their overall subscription will go up £2 a month and it will be included. Since Sky is a monopoly they can do that.

Waltroon

21 Sep 2009, 1:58PM

Here is the problem: newspaper circulations and ad revenues are in freefall. Millions of people prefer the online versions and – a bit like Kim Fletcher and his wife Sarah Sands – prefer their papers in aggregate. Sadly, the digital titles generate very little cash. Readers who used to consider it obvious that news came at a price – a cover price – now want it for free.

Murdoch has read the runes and has decided that the old rules should still apply: if you want to read his stuff, you're going to have to pay him for the privilege.

Will it all work out? I don't know. Young people read less real news than they used to. My son and his friends – all graduates – hardly read news at all. But it seems to me that Murdoch at least has logic on his side. If his model fails, then I have no idea what will happen.

You disagree, Herr Professor. Presumably you don't receive cash for anything you do and are kept afloat by advertisers who support your many platforms.

Or have I got that wrong?

BlairwasagoodPM

22 Sep 2009, 11:41AM

What journalist is going to want to write for papers who lose 95% of their readers overnight? Journalists need reach, it's their oxygen.

ClaireinOz

21 Sep 2009, 11:16PM

Please, Roy, it's people's, not peoples'. Sub, anyone?

Anecdotal evidence indicates that in-depth news and comment is becoming increasingly peripheral to the lives of generation Y, or Z, or whatever it is these days. Younger twentysomethings are already out of the habit of reading anything more demanding than special-interest blogs and their mates' Facebook entries. Do we really want to drive them - as well as older generations - further away from "serious" sites?

AJFrance

22 Sep 2009, 12:06PM

i gave up newspapers some years ago. I thought I rediscovered news recently online but I didn't, I rediscovered the discussion. The problem with offering news is that people will be selective in what they read. I f i were to subscribe to a guardian site I would expect a good coverage of those things that interest me or I would stop using it. I would also stop if I felt the site was being apologist for any group. I have been in France for two years and the cost of reading any english paper is extortionate so I read the french Midi-Libre in the bar. A genuine free press in every sense of the word.

I remember my Dad taking me to the Library to read the papers when I was little. The internet will be used in the same way. The only solution would be a paywall for everything. I suppose when the paywall hits the western press then we will all watch al-jazeera.

forthurst

22 Sep 2009, 12:06PM

Murdoch should at least be congratulated for attempting to create a more viable delivery model in respect of the established newspaper titles than existed before. The question is to what extent readers value content which has been shaped to confirm a very specific world view. This issue does not have to be faced nearly as starkly by sites which offer specialised content e.g. the FT.

There exists also the question of whether much of what passes for journalism offers any essential added value rather than a mere distraction which could be obtained from innumerable free sites. What value can be placed on the opinions or reportage of an English graduate when operating well outside their sphere of competence?

On the web there exists specialist sites where the content and journalistic endeavour is highly focused. These potentially must be attractive to advertisers and cohorts of readers. This raises the question as to whether general news media have a future per se.

Lastly there is the issue of censorship: it has been very noticeable, for example, how poor the reporting on the 'War on Terror' has been from 9/11 onwards. It is also very noticeable that when a major newspaper attempts to dangle its toes in the water, they are met with a solid wall of anger from a select group. So the question is to what extent should newspapers be constrained by the opinions of a self-important minority when there are so many blogs that put up two fingers and discuss freely areas where others fear to tread? How much longer can you get away with reporting casualty figures or suggesting the war is a mistake without examining the question 'why' until a satisfactory answer is given.

jonnyankles

22 Sep 2009, 11:04AM

@emilybell, 'curtailing the delivery system' has worked extremely well as a model for lots of other successful information-based businesses - all of them in fact! and the idea that online news delivery has a billion potential business models floating around, is severely limited if you want to remain a quality news organisation. this will always cost a lot of money

i know it's easy to claim that a cranky old man like Murdoch doesn't understand the rules of the intertubes (personally I think he might), but what about the whizz kids at Google? they have recently announced a content-payment structure ... i think they're a much better chance to do it successfully (despite the fact about 95% of their ideas fail) as they're in a strong position to leverage news providers to partner with them

EastFinchleyite

22 Sep 2009, 10:14AM

There is another factor to consider. The existence of web based news services has changed the relationship between writer and reader. It was a clear one way transfer with the old paper based systems (if you ignore readers letters). Now its has become much more bothway.

For example, Roy's original article ATL is 462 words long including headings.

The comments BTL so far up to Harbinger at 8.51am are 3622 words. This means that, purely in numbers of words, in this isolated case 89% of this part of the Guardian has been contributed free by the readers. I make no allowance or adjustment for quality either way!

If Murdoch's papers have a similar arrangement then setting up a paywall will cut his publications off from a large amount of content which they get for free at the moment.

harbinger

22 Sep 2009, 8:38AM

The bottom line is that Murdoch has tried this before and quietly dropped the scheme. Why he thinks it's going to work a second time around beats me.

harbinger

22 Sep 2009, 8:51AM

@AlanRusbridger -
I for one praise The Guardian for its digital content and further more its editorial attitude and guidelines.

The Guardian unlike every other newspaper trusts its readers and allows them as much freedom as possible. And furthermore as Alan here demostrates is prepared to join in the discussion.

The contrast with Murdoch's empire is very stark. It is run on autocratic lines where only those opinions that broadly conform to those of the newspapers are allowed. Some criticism gets through for the sake of face saving, but in reality commenting on Murdoch's websites is a bit like offering a comment to the old Pravda.

The Mail group is just as bad, probably worse when it comes to censorship and complete disdain for what readers actually think.

The Telegraph is a bit of an eye popper. Either the only people who read the Telegraph are Colonel Blimps, or they are the only ones allowed through, or God forbid the world is full of Jingoists!

harbinger

22 Sep 2009, 8:51AM

@AlanRusbridger -
I for one praise The Guardian for its digital content and further more its editorial attitude and guidelines.

The Guardian unlike every other newspaper trusts its readers and allows them as much freedom as possible. And furthermore as Alan here demostrates is prepared to join in the discussion.

The Mail group is just as bad, probably worse when it comes to censorship and complete disdain for what readers actually think.

The Telegraph is a bit of an eye popper. Either the only people who read the Telegraph are Colonel Blimps, or they are the only ones allowed through, or God forbid the world is full of Jingoists!

jochebed2

22 Sep 2009, 8:42AM

Mr Greenslade, Mr Rusbridger, the EU could use its own cartel law and ban Murdoch from using OUR taxpayer-funded satellites for his transmissions and then having the chutzpah to double- or triple-charge EU citizens for using their own satellites for his TV and web content. (We still boycott Murdoch at our house; its feasible).

What about lobbying the EU on behalf of the independent media and their supporters?

Corinthian11

22 Sep 2009, 8:29AM

My morning routine used to involve reading the Guardian Newspaper either on my way to work or during lunch break. Since the advent of the digital version and as I now work from home, I dip into it during the day and every now and again I feel compelled to add my thoughts on emotive subjects or to cheer on columnists such as Hadley Freeman, Marina Hyde or Charlie Brooker.

Would I pay for the privilege? - absolutely not. I'd find another distraction. The reason is, I don't really come here much for 'news' I come to be entertained when I'm bored or the work is at a lull period.

The web is a big place... start erecting digital turnstiles and people like me who don't really care much whether you exist or not will merely drift away to find other things to pass the time.

Impressive

22 Sep 2009, 4:00AM

Emily Bell - I'm no Luddite when it comes to online opportunities to spread news to a wide audience and make money out of it. I don't want to uninvent the internet, so apologies if my earlier contribution suggested otherwise.
My interest is content quality, not the medium of delivery. Elsewhere on this site I've been castigated by posters for apparently wanting to flush all papers down the plughole right now.
I agree these are still early days, horribly exciting days, if you like.
However, it's a fact that if you going to charge for viewing, or to make your money from advertisers impressed by the passing eyeball numbers, then you will need good content to lure an audience. And that has a price.
It's great that the Guardian is open about the current gap between accrued revenue on this excellent site against operating and Capex costs. It's still a sound investment for the future.
I think the real danger is to the big regional groups as they belatedly try to gear up for the adventure. Many are already running their limited lifespan print operations on an editorial shoestring and their content will not have the gravitas to hold an audience.
What a dilemma.... their weakened newspapers are losing a dying or disinterested readership too quickly, and not making enough money to properly fund website development or sustain editorial operations capable of changing up a gear and producing dynamic content for print or online.
Some are turning themselves inside out to solve this and, as the internet adventure settles down into a more lucrative future, they will face two further threats to their online revenue streams.
Firstly, start-up costs and overheads for a website are much lower than those for a print operation. I reckon a couple of good, commercially aware journalists and a part-time ad rep will be able to give them a run for their money in some markets.
The regional media operations also face losing a chunk of their bread and butter advertising because web-savvy small businesses are picking up customers directly through their own online sites. They don't need a middleman, at least not one that wants to charge what the traditional newspaper groups will need to do to make their required profit margins.
This week, having had to break into my home following a lost key fiasco, I simply put the name of my small town and 'odd job man' into Google. Up came names within a 10 miles radius, mostly on 'homemade' off-the-shelf websites. A phone call later I had a guy living three street away willing to come round the next day to fix my door.
I didn't even need to go to the local newspaper website, and he hadn't paid to advertise. He told me he stopped 'using the papers' about a year ago and relied on his 'page' and people passing on his website address and mobile number via email and social networks.
He provided an excellent service. Unless media businesses do the same they will have wasted online investment money while not making the maximum out of their print offerings in the meantime.

pauljaymes

22 Sep 2009, 1:34AM

Let Murdoch and others charge for their news content and go out of business. I see only a bunch of regurgitated PR material and week-old blogger stuff there anyway. The real news is on the blogs - like Guido Fawkes - and low budget sites like IndyMedia and Holy Moly - way before it ever gets to established media. Take last week's tube map 'river-gate' as an example. It was all over the blogs days before any print journalists picked it up.

All a lot of traditional print titles are doing now is acting as aggregators and editors for news content that's already out there - some may think there's value in that, but it's exactly what twitter, facebook, delicious and others are doing in a much more automated and faster way. And the kids just aren't reading tabloids any more.

If RM wants to make money from selling internet content in this world, it's going to have to be pretty special content. I'm thinking less news, more exclusive interviews. To sell, you have to provide content you can't get anywhere else; like the sports on Sky.

FreshTedium

22 Sep 2009, 7:32AM

Newspapers and their ilk will always get a small slice of total ad revenue as long as Google dominate so dramatically the placement of ads across the internet. If they wanted to make more they would invest jointly in a competitor and then cease buying from Google en-masse.

LordWotWot

22 Sep 2009, 10:22AM

As much as I hate the vile Murdoch Empire and everything it stands for, I think caution is required when assuming charging for online news will fail. Here is a vicious media group who can swing a general election with a biased newspaper cartel. News International now provide all commercial radio news in the UK (and beyond). Who would have thought in 1988 that we would have to pay to watch most sport on TV? - This group has a history of getting its way - I wouldn't be surprised if it owned the worldwide web in a few years

AJFrance

22 Sep 2009, 12:06PM

BlairwasagoodPM

22 Sep 2009, 7:54PM

Carnac

22 Sep 2009, 6:36PM

The simple reason that the Murdoch clan want the BBC to charge is to create another monopoly for themselves in the UK.

The demise of newspapers is near because of censorship of contributors. It will be the blogs that will win if newspapers charge for onine content.

chass

22 Sep 2009, 6:29PM

I think one problem is, is that the product (news) is in many cases non-essential or not good enough. As someone with an interest in economics I find the blogs (and often their comments) more useful and better than the pay for sites (a lot of which insisted there would be no crisis). Non-essential would be the celebrity and much of the sports journalism. I think in the future there will some paid for news sites, and these will be of high quality (e.g. the FT) but the weaker ones (I can't see a valid online model for the Sun), will go back to being print only and the rest won't survive. It's partly the media's and Murdoch's fault for dumbing down over the past 30 years. Murdoch is part of the problem and not part of the solution.

farisyakob

22 Sep 2009, 6:04PM

indeed - the idea that there are only two models to monetise content is short sighted - i don't think the world is going to change back to the way it was because Murdoch is a recidivist ;-)

I wrote a piece about this for Contagious Magazine:

http://farisyakob.typepad.com/blog/2009/06/the-content-republic.html

@faris

djembajdjemba

22 Sep 2009, 4:50PM

The essential problem here as I see it is the Murdoch sites, in the UK at least, aren't ones that are worth paying for. The Times has dull regurgitated articles and a style that seems to have missed any of the advances in website design over the last few years. The Sun is The Sun and offers little compelling reason to pay for sensationalist showbiz gossip and over the top football coverage when superior versions can be found elsewhere.

To convince people to change, there needs to be carrot as well as stick.

gondwanaland

22 Sep 2009, 4:44PM

harbinger

"commenting on Murdoch's websites is a bit like offering a comment to the old Pravda." You can say that again!

during the Gaza massacre i left a mild-mannered comment on a Danny Finkelstein article supporting the Israelis. Not only was it never posted, but after 36 hours there were only 16 posts. All of them supporting Israel.

Disgraceful. Thank god for the Guardian

RGreenslade

22 Sep 2009, 4:26PM

The comments have run on without my being able to respond until now. There is an obvious forecasting split between those who believe paywalls will work and those who don't. We shall, of course, see about that.

I note that Alan Rusbridger and Emily Bell have dealt with Guardian online's losses and revenue. So I've no need to add to that, except to say that GMG's financial numbers are transparent.

And, lest the point did not get across, ALL media companies are in trouble. I spoke about this last week in an interview with Rory McLeod. Hear it at

http://www.nationalbroadcastingschool.com/blog/?p=287

@Waltroon, I am a paid contributor to The Guardian, online and print (as you probably well know).

@ClaireinOz, I plead guilty to the subbing error. Your other point is one that I am pursuing all the time. There is a profound change in interest in news, and not only from the emerging generation.

@SidSmith1, an interesting idea. Google will like that one.

@newsinusacom, in answer to your questions: I don' have a final salary pension, let alone a generous one.

I did benefit from my university fees being paid but, as a mature student, I paid for everything else (by casual subbing at weekends on the Sunday Mirror and Reveille).

I am not a media Trustafarian ring fenced from this current economic downturn. I am in the same perilous boat as all working journalists.

I most certainly am concerned about the levels of debt run up by the government, as every citizen should be. My children and my children's children may well suffer in future.

If there is only one show in town providing news, whether the BBC or BBC/Google, it is plainly not plural and definitely not in the best interests of democracy. (By the way, the BBC agrees).

Finally, I have never owned any Google shares, directly or indirectly. The only shares I own, or have have ever owned, are some 200 Trinity Mirror shares. I bought them during the post-Maxwell period specifically to enable me to attend annual meetings and obtain early copies of annual reports and accounts. They are, in financial terms, worthless. And they have not stopped me from being critical of Trinity Mirror when I felt it necessary.

BernardoB

22 Sep 2009, 3:47PM

I make a point of never knowingly paying for anything connected with Rupert Murdoch, if I can help it. The exception being Fox Films.

FAFENG

22 Sep 2009, 3:37PM

@Landice
22 Sep 09, 3:12pm
I wonder what they'd be holding it (their nerve) for? As @emilybell has said

Guardian's digital revenues have grown ten fold in eight years, to approaching £30m

There are examples of youtube, amazon and others
http://www.guardian.co.uk/technology/blog/2009/sep/16/facebook-money
or maybe Guardian will become official Google partner, break even and remain free!

wikipedia

22 Sep 2009, 3:34PM

News reporting has historically been a losing proposition, more often than not. That fact hasn't always been seen as an impossible situation, either.

We've had people buying a newspaper simply as a platform for their own views (Col. McCormick at the Chicago Tribune, Hearst) - if you want to make a small fortune in newspapers, start with a large fortune. Of course that meant the playing field wasn't level, because the (losing) newspapers were being subsidized by other sources of income. Remember when Murdoch did his price wars to destroy his competition? Same thing. That's what people do when they hold the public in contempt - they don't believe in the free market of ideas, but try to emulate the old robber barons of industry by making themselves the only game in town.

TV news used to be subsidized by the more popular, cheaper-to-produce entertainment programs (watch "Good Night and Good Luck"), same as local phone service was once subsidized by long-distance. For better or worse, those days are gone. Now everything's supposed to be its own profit center.

The US has PBS (TV) and NPR (radio) and I would guess those are getting more popular for news as network news gets shorter and fluffier, and cable news gets more partisan and less reliable. Americans also have access, through the internet, to news media from around the world - including the Guardian. Obviously that means the Guardian is much more influential now, as are their commentators.

Remember when the NYT put all their columnists behind the pay wall? Krugman suddenly went from being read by everyone to being read by relatively few - and this in the middle of the economic debacle. What Murdoch defines as 'good' is what the rest of us define as 'bad'.

The current problem seems to be that advertising isn't working as a subsidy. Either advertising techniques have to improve, or another subsidy has to be found or invented. I just don't think online subscriptions are going to work.

...

SidSmith1

22 Sep 2009, 12:43PM

I think it might work.

Google is talking about administering such a set-up. It needs to operate as follows:

A known company (eg, Google) runs a one-stop registration process. You get access to every major newspaper in the world. It's cheap.

If it became popular, you might even find sites that are currently free, including blogs, opting to move inside the system on the basis that tuppence a month is better than now.

Sazclark

22 Sep 2009, 12:20PM

Rupert Murdoch already has an exceptionally well proven business model for charging for content that used to be free. It's called the Sky Sports Pack, Children's Pack, News & Events Pack etc.

As Film 4 found out, it's true that very few people are interested in paying to subscribe to individual channels/publications. But Sky has proved that people are perfectly happy to pay for a combination pack of services that appeal to their particular interests.

Ask consumers if they would pay for a package of internet services (say a 'current affairs pack', a 'music pack' or a 'sports pack' that included the leading publications in the field as well as video content and access to comment from the leading experts) and, I think, you'll get a rather different answer.

Murdoch lost millions on his London free and achieved nothing in the process

http://www.guardian.co.uk/media/greenslade/2009/aug/21/rupert-murdoch-freesheets

http://www.guardian.co.uk/media/greenslade/2009/aug/21/rupert-murdoch-freesheets

Some 24 hours behind the news, I'm breaking into my holiday to write this...What was the point? What did Rupert Murdoch achieve beyond losing pots
of money for his own company, News Corporation, while ensuring that his rival, Daily Mail & General Trust, lost pots more?

I am sorry about thelondonpaper journalists losing their jobs, of course. Stefano Hatfield and his team are not to blame for what has happened.

But I cannot mourn the closing of a paper that should never have been launched in the first place. It has accomplished nothing of benefit for London (despite my colleague, Stephen Brook's belief that it punctured the London Evening Standard's relentless negativity and Simon Fletcher's argument about
it challenging a monopoly).

In truth, it was a quasi-paper, a worthless article that made no positive impact of any kind, on London or on journalism. It looked fine enough.
There were occasional articles of interest. But the overall package, with its repurposed agency copy and accent on entertainment trivia, was wholly unmemorable.
Then again, it did not purport to be anything else. It was published to be discarded. It was journalistic sleight of hand, the culmination of the British popular
newspaper trend throughout the last 40 years - a paper with content to amuse and not a paper with content to use. It interested the public
(well, it diverted some of them) without concerning itself with the public interest. Like almost all free newspapers (with honourable exceptions)
it was designed to turn a profit - from advertising revenue - and the editorial content was nothing more than a superficial dressing.
Of course, the difference with thelondonpaper is not only that it never did turn a profit, it never had a hope of doing so.
It was published specifically to spike DMGT's guns and to make life impossible for the Standard. It certainly achieved that. It was a war of
attrition launched by a media mogul who could not bear to see that another media outfit had managed to put one over on him by making money
from the morning free, Metro. Much as I admire Murdoch, I think his strategy stank. He has crippled DMGT and forced it into a sale of the Standard.
He has suffered losses himself, but the big loser is undoubtedly Lord Rothermere's company.

On Murdoch's part, it has been a disgraceful business from pointless start to humbling finish.

http://www.guardian.co.uk/media/2009/aug/24/thelondonpaper-rupert-murdoch-news-international

Why Murdoch closed the London Paper

Having declared that free has no part in the future of news,
Rupert Murdoch last week pulled the plug on his London freesheet, ending a bitter rivalry with Associated Newspapers

Ciar Byrne and Ben Dowell The Guardian, Monday 24 August 2009 Article history

Waste paper … Rupert Murdoch no longer considers the London Paper a valuable part of his empire.
Photograph: David Levene.

When he closed Britain's first national colour newspaper, Today, in November 1995, Rupert Murdoch was quoted in the paper's final edition:
"I have never closed a newspaper in this country and I hope I never do so again."

But Murdoch is a businessman and last week he looked on as his son James, head of News Corporation in Europe and Asia, announced plans to
close the evening freesheet the London Paper next month.

Journalists on the title were "shaken, shocked and very disappointed" when Clive Milner, chief operating officer of Murdoch's UK newspaper empire
News International (NI), told them of the decision. "We had no inkling until we got an email that there would be a meeting at 1 o'clock when we had gone to press,"
says one staffer. "Even then we weren't expecting this because we often have update meetings. But a pep talk and two PowerPoint slides
later it was clear we were closing." The London Paper's editor, Stefano Hatfield, who only learned of its demise a couple of days before his workforce,
is speaking to each of the 40 journalists – out of a total staff of 60 – to discuss their redundancies. He hopes to find jobs for as many of them as possible
elsewhere in Wapping, including at the new Sunday Times website, one of the few places in the industry still recruiting. The announcement surprised
media observers. Three-quarters of a million pounds had been invested in the London Paper's website this year. Despite making a pre-tax loss of £12.9m
in the year to 29 June 2008 – the last set of figures available – the NI title appeared to hold the upper hand against its Associated-owned free rival,
London Lite. Besides, if anyone could take on Lord Rothermere in the London market, it would be the Murdochs. As recently as February,
when Associated sold majority control of the paid-for London Evening Standard, the London Paper crowed in a full-page advert that its readers had helped
to bring about the "fire sale". Despite this, an internal review recommending the closure of the London Paper convinced James Murdoch, who is understood
to have taken the decision within the past two weeks once he saw the group's year-end figures. Rebekah Brooks (née Wade), who is taking over as
chief executive of News International next week, was away when the announcement was made. But she has never made a secret of her disdain for
free newspapers and, despite her new role, had not joined the board of NI Free Newspapers, the publisher of the London Paper.
The real driving force behind the decision is Rupert Murdoch's new-found evangelism for paid-for content.
This month he declared News Corp's mission is "to increase our revenue from all our content". A loss-making free paper does not fit into this vision.
Given the advertising downturn, most analysts expect the London Paper's losses over the past 12 months to have worsened. Douglas McCabe, a media
analyst with Enders Media in London, says: "Murdoch is saying 'enough is enough'. He's saying newsrooms have value and by giving away free content
you devalue them. It would be somewhat ambiguous to start charging for online news and still give away news in a free paper."
It all seemed so different three years ago when, irritated by the success Associated was enjoying with its free morning newspaper Metro,
Murdoch jumped at Hatfield's proposal for a free evening paper. The London Paper was a carefully market-researched product aimed at 18- to 35-year-olds.
It aimed to be more inclusive than the Evening Standard, appealing to young professionals travelling home to north, south and east London rather than
just well-heeled west London. It hired girl- and boy-about-town columnists and, more radically, gay equivalents; it reached out to Muslim readers,
and made an effort to put black faces on the cover in stories not related to crime. Just days before the London Paper's launch in September 2006,
Associated stole Murdoch's thunder with a spoiler, the London Lite. A bitter contest ensued. The London Paper is more costly to produce,
with a large standalone team of journalists, while the Lite takes most of its copy from the Standard. The Murdoch title prints and distributes around 500,000
copies a day, compared with Lite's 400,000, adding 25% in costs. When advertising became scarcer, the London Paper refused to drop its rates while Lite would compromise, according to advertising agencies. Industry analysts were quick to point out the similarity between the current battle and that waged between
Associated and Robert Maxwell in 1987. Associated responded to the arrival of Maxwell's evening title, the London Daily News, by relaunching a cut-price
version of the defunct Evening News. Maxwell's title lasted just a few months after selling for twice the Associated paper's 5p price. Yet executives at
Associated appeared genuinely surprised by last week's announcement. It is worth noting that News International has not withdrawn from bidding for the
London Underground morning distribution contract currently held by Metro, which is up for renewal early next year. NI declined to comment.
There had even been rumours that Brooks would negotiate a deal with Rothermere, Associated's proprietor, to stem the heavy losses on both sides.
The level of rivalry reportedly led to cheers in the Standard's newsroom when staff heard of their rival's demise last week. On a personal level, however,
journalists there were concerned for former colleagues who had jumped ship, most recently the Lite reporter Bo Wilson, who left last week to join the
London Paper as deputy news editor. The big question now is how long London Lite will keep going. A spokesman for Daily Mail & General Trust,
which owns Associated Newspapers, said only that the group was "watching developments with interest". But Lucy Barrett, editor of Marketing, says:
"If you lose your competitor, you no longer have a market. In theory, Lite should pick up more advertisers, but it depends whether or not the advertisers
are there. I'm not sure they are."

Free newspapers funded by advertising are a volatile business model in any downturn, let alone a recession. While freesheets are unlikely to
disappear altogether, in closing the London Paper the Murdochs have underlined their belief that charging for news is the way forward.

Why Ridding and Murdoch can't stop talking about pay walls

paidContent: They are talking up pay walls because they think if more titles join them it will boost their own pay plans

http://www.guardian.co.uk/media/pda/2009/aug/18/financialtimes-news-corporation

Rupert Murdoch and Financial Times CEO John Ridding sure like talking about why newspapersshould charge for content—
but few papers have followed FT.com in charging and none are yet as squarely behind Murdoch. Ridding appears in yet another newspaper
today (NYTimes.com), talking up the paid content paradigm. But what's in it for them if other titles follow their lead?

FT.com MD Rob Grimshaw told me in an interview earlier this month: "We have been the black sheep of the industry for seven or eight years
but we believe very passionately that it was the right thing to do…. We would like other publishers to join up".
He continues: "Our experience has been so positive—we can't understand why they have been so reluctant." But why does the FT want to stop feeling like
an outsider as the sole UK national newspaper to charge online? Put simply - if other, general-interest titles start asking for money, FT.com's existing,
high-end paid-for news might also seem worth handing over cash for. That would make it easier for FT.com to build on its current 117,000 paying subscribers.
Likewise, the normally less open Murdoch is trying to soften up rivals to follow him in charging, fearing that, if he raised the wall alone, he might find readers
knocking on other doors. I asked Grimshaw whether the forthcoming Sundaytimes.co.uk could make a success of charging for content. No comment on that one,
but he added: "In general, we don't see any reason why paid content has to be confined to niche marketplaces." It's an uncomplicated plea to publishers to boost
their revenues—and the FT's—by supporting a single paid model. But Ridding and Murdoch are well aware that if publishers clubbed together to so much
as discuss an industry-wide willingness to charge—let alone a shared technology or cartel—the UK's Competition Commission might express displeasure.
So what better way to side-step that problem than by having the debate in public… ?

Trinity Mirror (LSE: TNI) CEO Sly Bailey and Guardian Media Group CEO Carolyn McCall told the Culture and Media Select Committee in June that competition
laws banned them from meeting to talk about how to tackle "superdominant Google (NSDQ: GOOG) News". Publishers in the US had to meet in private
to escape the attention of anti-trust authorities. By making public statements, rather than agreeing private strategies, they escape risk of antitrust action

Holiday like a media mogul on Rupert Murdoch's superyacht
Rosehearty, his 180-foot 'masterpiece', is yours for a mere€210,000 … a week

http://www.guardian.co.uk/media/2009/aug/13/rupert-murdoch-yacht-hire-offer

Esther Addley
guardian.co.uk, Thursday 13 August 2009 19.13 BST
Article history
Rupert Murdoch. Photograph: Tom Stoddart/Getty
http://www.guardian.co.uk/media/2009/aug/13/rupert-murdoch-yacht-hire-offer
It boasts five spacious suites, several luxurious salons, a gym and the king size bed in which Rupert Murdoch enjoys his holiday lie-ins. And now, from just €210,000
(£181,000) a week,
you too can holiday like a media mogul, accompanied by nine lucky guests, and attended to day and night by the same number of exceptionally solicitous staff.

The Australian tycoon may head a $33bn (£20bn) global newspaper and television empire, but even billionaires can do with a little extra pocket money now
and then. It has emerged that the News Corporationchairman has made his yacht, Rosehearty, a 183ft (56-metre) "aluminium masterpiece", available for
holiday rents – although of course only those with quite a few million of their own need apply. The charter company CharterWorld.com is listing the three-year-old
yacht for hire in the Mediterranean or Caribbean, boasting "magnificent" performance and "a stunning interior by famous French designer Christian Liaigre" that
includes "full beam owner's suite with king bed and sitting area". The yacht's two tenders, reportedly named Grace and Chloe after Murdoch's young twin daughters,
are included, along with two dinghies complete with instructor, six sets of dive gear, and nine plasma TVs. Photographs on the company's site of the interior
reveal the 78-year-old to have a minimalist taste in interior design that one might suggest (though not in any outlet owned by NewsCorp) borders on the bland.
The spacious main salon features a large sofa in beige, the same colour as featured in the internal reception rooms, and, for the sake of consistency,
the bedrooms. A similar approach to colour characterises its exterior – hull and masts are a brilliant, uninterrupted white. Hugo Andreae, editor-in-chief
of the magazine Superyacht World, said at 56 metres the Rosehearty was certainly "up there" in terms of luxury and scale, but was by no means among
the flashiest of vessels favoured by the super-rich. "A few years ago that would have been a pretty sizeable yacht, but these days you regularly build up to
100 metres." With even Murdoch's relative tiddler costing an estimated €30m, however, Andreae said it was not unusual for the super-wealthy to offer their
yachts for charter "to offset the enormous costs. There are certainly bigger and more luxurious boats available." He added that those hiring a boat would
not be made aware of its owner's identity. "It's a very discreet world, for obvious reasons." According to enthusiasts who have posted sightings on the web,
the Rosehearty has recently sailed around Alaska, where Murdoch has reportedly been holidaying with the actor Mel Gibson, according to Gawker.com.
One spotter on the site yachts.monacoeye.com reported that she arrived two days ago in British Columbia, Canada, commenting: "What a beauty!"
Others who have first-hand experience of the Rosehearty are the Conservative leader, David Cameron, who in October took a private jet to the Greek island
of Santorini where the yacht was moored in order have drinks on board with the NewsCorp chairman. Singer Billy Joel, a sailing enthusiast, has also reportedly
spent time on board with Murdoch and his wife, Wendi Deng. The billionaire has been a yachting fan for some time, marrying Deng on board the Morning Glory
in New York harbour in 1999. At 48 metres, however, that boat was evidently not large enough for his growing second family; happily, Murdoch found another
media tycoon on whom to offload it – the Italian prime minister, Silvio Berlusconi.

Other top lets

Richard Branson's private island, Necker, is available for private hire for $51,000 (£30,000) a night, with a minimum stay of five nights. The 74-acre island,
part of the British Virgin Islands, can accommodate up to 28 people. The £80m Maltese Falcon yacht of Tom Perkins, a Silicon Valley billionaire, can be hired
for £300,000 a week, and comes with four dinghies, two windsurfers and a jet ski. It can accommodate 16 guests, with 18 crew. Musha Cay, a group of 11
islands in the Bahamas owned by David Copper–field can be rented from $37,500 for 12 people to $46,500 for 24 people. The islands have five guest houses,
40 beaches, a gym, and other facilities. Mick Jagger lets out his oceanfront villa, Stargroves, in Mustique. The six-bedroom Japanese-style villa comes with
a large koi pond, a freshwater swimming pool and croquet court. There is also a cook, butler and gardener. It is available for £6,500 a week between May
and December. Goldeneye, an 18-acre estate in Jamaica, was originally owned by Ian Fleming, creator of James Bond, and is where he wrote 17 of his novels.
It is now owned by Chris Blackwell, founder of Island Records. The estate and its three villas can be rented, with the main villa costing from $2,500 a night.

Help Rupert - rent his yacht Fancy chartering a yacht? Then why not enjoy a week aboard Rupert Murdoch's 184ft (56m) Rosehearty, described
as an "aluminium masterpiece" with a "stunning interior by famous French designer Christian Liangre". It isn't exactly cheap. Gir just one ween the rental charge
is $310,00 (£200,000). Still, a media mogul running a loss-making corporation has to make ends meet somehow. Sources (plus pictures :Cityfile/monacoey

Why Ridding and Murdoch can't stop talking about pay walls

paidContent: They are talking up pay walls because they think if more titles join them it will boost their own pay plans

http://www.guardian.co.uk/media/pda/2009/aug/18/financialtimes-news-corporation

Rupert Murdoch and Financial Times CEO John Ridding sure like talking about why newspapersshould charge for content—but few papers have followed
FT.com in charging and none are yet as squarely behind Murdoch. Ridding appears in yet another newspaper today (NYTimes.com), talking up the paid
content paradigm. But what's in it for them if other titles follow their lead?

FT.com MD Rob Grimshaw told me in an interview earlier this month: "We have been the black sheep of the industry for seven or eight years but
we believe very passionately that it was the right thing to do…. We would like other publishers to join up". He continues: "Our experience has been so
positive—we can't understand why they have been so reluctant." But why does the FT want to stop feeling like an outsider as the sole UK national newspaper to charge online? Put simply - if other, general-interest titles start asking for money, FT.com's existing, high-end paid-for news might also seem worth handing over cash for. That would make it easier for FT.com to build on its current 117,000 paying subscribers. Likewise, the normally less open Murdoch is trying to soften up rivals to follow him in charging, fearing that, if he raised the wall alone, he might find readers knocking on other doors. I asked Grimshaw whether the forthcoming Sundaytimes.co.uk could make a success of charging for content. No comment on that one, but he added: "In general, we don't see any reason why paid content has to be confined to niche marketplaces." It's an uncomplicated plea to publishers to boost their revenues—and the FT's—by supporting a single paid model. But Ridding and Murdoch are well aware that if publishers clubbed together to so much as discuss an industry-wide willingness to charge—let alone a shared technology or cartel—the UK's Competition Commission might express displeasure.

So what better way to side-step that problem than by having the debate in public… ?

Trinity Mirror (LSE: TNI) CEO Sly Bailey and Guardian Media Group CEO Carolyn McCall told the Culture and Media Select Committee in June that competition laws banned them from meeting to talk about how to tackle "superdominant Google (NSDQ: GOOG) News". Publishers in the US had to meet in private to escape the attention of anti-trust authorities. By making public statements, rather than agreeing private strategies, they escape risk of antitrust action

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other types of media on any given day, be it online, radio or TV, with stories generated by SWNS fining their way literally around the world. 72 Point is the only PR agency in the UK that works hand in hand with a national
news agency and the only PR agency specialising in national news. Take a look at some 'Frequently Asked Questions' below: Q: Why is PR important?
72 Point - About Us 72 Point is part of the SWNS Group ? the UK?s largest independent press agency and newswire service.

Our relationship with SWNS secures our position as national news PR specialists. No other agency has: Direct access to a newswire which every media organisation in the
country subscribes to., A news desk which takes daily calls from editors on the hunt for stories - it could be yours on our list, Journalists from the Sun, Daily Telegraph and
women's magazines working in the same building, Over 100 trained journalists, photographers and feature writers, Direct access to Onepoll.com - the UK's leading supplier
of survey-based national news
Click on the following links to see information about SWNS, 72 Point, Onepoll.com and the other parts of our company?

SWNS South West News Service, the largest independent press agency in the UK http://www.swns.com

72 Point Ltd National News PR Specialists 72 Point Plus Ltd Specialist Media Relations, Communication Consultancy, Issues Management, Public Affairs,
Event Management and more

OnePoll.com Global Market Research Specialists http://www.onepoll.com/ YoungPoll Youth based Market Research Specialists (soon to come)

Ventutec Ltd Specialists in Website Design and Development, SEO (Search Engine Optimisation) and PPC (Pay Per Click)
http://www.ventutec.com/ Click here to enquire about any of our Services Or simply call us on 0117 9066 555.

72 Point's Finance Clients include:

Our services are no nonsense and results driven

The 72Point.com Team Andrew Young Job Title: News Editor and Partner - SWNS Joined 72 Point: 1984 and again in 1989 (break to work for Today for 3 years)

Click to read more What he does: As News Editor, Andy has played a major role in the development of scores of young journalists' careers. He has also overseen many major stories, including the Fred West story and numerous Royal exclusives. Before 72 Point: Andy has ink is his veins, as the son of the great Daily Mirror journalist Syd Young, he became one of the UK's youngest ever staff reporters when he landed a job on Eddy Shah's ground-breaking Today newspaper in the mid-80s. After three years with Today and having turned down a number of lucrative offers within the industry Andrew took up the offer of a partnership with SWNS. Likes: Beer, cigarettes and pressure. Dislikes: Fluffy PR Bunnies.

John Sewell Job Title: Managing Director - 72 Point, 72 Point Broadcast and OnePoll Joined 72 Point: Founding Director Click to read more

Clients: Oversees all accounts. What he does: Internet, PR, marketing and helping people with problems.

Before 72 Point: John began his career with ICL, before being headhunted by Siemens to manage new business. After five years with the company he became involved as an Equity Partner with Exepos Software Solutions, a specialist software company. Within its first year John negotiated a £500,000 software order with ASDA supermarkets. This was to launch the company towards a successful trade sale in 1996 for £3.6M to Lynx Plc, who were listed on the main London stock market.

After a two-year Sabbatical during which John helped raise his young family, he formed Phase 8, a company which specialised in investing in internet start-up ventures. Following the acquisition of a small number of internet infrastructure companies and after just 14 months trading, Phase 8 was sold to Namesco Ltd for £3.4M. He then approached SWNS to form 72 Point Ltd. Likes: His kids, the internet, coffee, Redbull, Karaoke and George Best. Dislikes: Decaffeinated coffee, the tube and museums.

Doug Shields Job Title: National News and Creative Manager

Joined 72 Point: Sept 07 Click to read more Clients: Works on all accounts. What he does: Specialises In - Creative idea generation, copywriting, news generation and training.

Before 72 Point: Doug joined SWNS from college in 1994. During his six years as a reporter with the agency he broke a string of world exclusives including the divorce of Camilla and Andrew Parker Bowles. He also worked on huge news stories such as the death of Diana Princess of Wales and the House of Horrors murders in Gloucester. He moved to The Sun in January 2001 and in 2002 was head-hunted to run Safeway's Pro-Active PR operation. He later became senior reporter at Closer magazine before taking over as news editor of lad's mag Zoo. In May 2005 was made news editor on The National Enquirer in the United States. After a year at the Enquirer and six months as deputy news editor at Splash News and Picture Agency in Los Angeles he returned to England as assistant news editor at The Sun. He left The Sun in September to join 72 Point. Likes: The buzz of a big news story, good food, Rioja and my family and friends. Dislikes: Taxes, sarcasm, speed cameras and Marmite.

Libby Cottingham Job Title: Account Director Joined 72 Point: August 2004 Click to read more

Clients: Debenhams, Travelodge, WAYN (Where Are You Now?), Cornhill Direct, Cheltenham and Gloucester, Toyota, Green Flag and Thomas Cook. Ad-hoc clients include some of the UK's largest PR agencies such as Weber Shandwick, Taylor Herring, Freud Communications, Ann-Summers, Asda and Fleishman-Hillard. What she does: Web based clients, Finance, Health and Beauty and Fashion. Before 72 Point: Completed a degree in Public Relations and Media Studies in 2003 before working in the Press Office for a large technology company in Bristol. Likes: G & T's, fast food, songs that have a dance routine, anything strangely small and a genuine love of killer heels. Dislikes: Sport of any kind, people that call their cars names and queuing for anything.

Emma Elsworthy Job Title: Account Director

Joined 72 Point: September 2002 Clients: Boots, Imperial Leather, Weight Watchers, Toys'R' Us, Ann Summers, Cheltenham and Gloucester and Coors. What she does: Specialises in Health and Beauty, Insurance, Retail and Food and Drink. Before 72 Point: 7 years In-house PR experience - having joined Hill House Hammond Press Office after University Emma quickly became responsible for generating coverage in national, regional and trade press. She also became the face of the company internally; writing and running a successful internal communications course - teaching more than 3,000 staff members. Emma was head-hunted by 72 Point in 2002 and is now the company's longest serving account manager. Likes: Singing, Coronation Street, big men, my children, cake, pyjama bottoms and mascara. Dislikes: Coughing, Champagne and snobs.

James Coleman Job Title: Account Manager/Business Development Joined 72 Point: August 2005 Click to read more

Clients: Clerical Medical, Churchill and Travelodge (assisting Account Directors). Ad-hoc clients have included PR agencies such as Kavanagh Communications, Philips, BSkyB, Co-Operative Bank, Biss Lancaster and Seal Communications.

What he does: New business development, campaign research, data analysis and Account Management. Before 72 Point: BA Honours PR degree at Bournemouth University with a placement year at 72 Point and sponsorship for the final year.

Likes: Current affairs, cycling, running and all things sporty. Dislikes: Sitting down for too long, slow walkers and unnecessary noise.

Katie Price Job Title: Sales & Surveys support Joined 72 Point: May 2008 Click to read more

Specialises in: Generating new business and providing database support to the sales team. Clients: Waitrose, Choices Videos, Halifax, Co-op Financial Services, MBNA, CLS, Skipton Building Society, SKY, Jamjar cars, Weber Shandwick (Manchester), Green Flag, Chelsea Building Society, Airtours,Littlewoods, Asda What she does: Initially brought on to develop new accounts, Mary now heads up the company's northern division. She is responsible not only for business development but ensuring ongoing accounts run smoothly. She regularly travels up and down the country in search of new and challenging briefs from small web based companies to large Corporates, Financial Institutions being just one of her favorites! Before 72 Point: After completing a BA Hons from London University in History, Mary worked in Sales/ Marketing and PR or KP Foods in London. She was then promoted to HQ United Biscuits working in National Accounts. Moving on to Esselte Letraset to work in International Publicity, after 3 years she joined WH Smith Group working in Sales and Marketing where she continued to be successful. After taking time out to have three beautiful boys, Mary resumed her career in 2001 when she joined 72 Point. Likes: Jewelry; especially diamonds and pearls (shame she can't afford them) wine, James Bond movies, politics, shoes and handbags. Dislikes: Pretentious intellectuals, Big Brother, bad language and bad manners.

Kathy De Mattia Job Title: PR Account Director Joined 72 Point: February 2008 Click to read more Clients: Aston Manor, the National Association of Cider Makers, Distell Wines and Bristol Rugby. What she does: Working in the PR department, Kathy manages campaigns for various national clients. Her role is to make her clients famous through both the trade and consumer media. Before 72 Point: Kathy worked in London for various high profile brands, including Pepsi, Mars and O2 Mobile. Likes: Alan Carr, playing golf, New York and the fall of Kerry Katona! Dislikes:Meetings about meetings, people who don't say thank you or sorry and lime chutney.

Paul Walters Job Title: Picture Editor and Partner - SWNS Joined 72 Point: 1984 Click to read more

What he does: As Picture Editor, Paul has overseen this department's phenomenal period of progress and success over the last decade.

Before 72 Point: Joined the Bath Chronicle in 1988 as a photographer before carrying out shifts for every national newspaper. Likes: Checking bank statements. Dislikes: Fluffy PR Bunnies.

Jay Williams Job Title: Chief Creative Consultant Joined 72 Point:2001 Click to read more

Clients: Works on all client accounts. What he does: Creative idea generation, copywriting, news generation and training. Before 72 Point: Jay's career in journalism began in 1981 when he landed the job of assistant news editor on the legendary music magazine Sounds. In 1985 he moved into mainstream journalism, running the Newcastle bureau of CNA News Agency where he was one of the first reporters on the scene of the 1988 Lockerbie air disaster. Jay joined SWNS in 1990 and was quickly promoted to Chief Reporter. After heading the reporting team which broke the Fred West story amongst numerous others, he was made SWNS Partner in 2000 and later went on to set up 72 Point Ltd with John Sewell. Likes: Elvis, and his son Alfie's band Phoenix Cult - "the best unsigned band in the UK". Dislikes: Stalkers, surly non-smokers who make him step off the pavement, Richard Gere, wine bars.

Harriet Crosse Job Title: Business Development Manager Joined 72 Point: May 2001 Click to read more

What she does: Harriet manages 72 Point's highly driven business development team. She is responsible for sales, marketing and business relations. As a founding member of 72 Point, Harriet has contributed significantly to the company's growth.

Before 72 Point: Completed a degree in Media Studies at Edinburgh University. Likes: Jon Snow, weird movies and Stella Artois. Dislikes: Corporate spiel and Keira Knightly.

Annabel Iles Job Title: Account Director Joined 72 Point: April 2006 Click to read more

Specialises in: Fashion, Travel and Leisure, Health and Beauty and Event Management. Clients: La Senza, Toni and Guy, Debenhams, Travelodge, Thomas Cook, Julian Graves Alberto Culver and GE Money. Ad-hoc clients include some of the UK's largest PR agencies such as Trimedia Harrison Cowley, Biss Lancaster, BMA Communications and Bray Leino. Before 72 Point: 8 years In-house PR experience. Annabel started working life in the luxury travel industry before re-locating to Bristol in 2001 to join At-Bristol, the city's new Landmark visitor attraction. She initially set-up the brand communication for the corporate events division before being appointed PR Manager - achieving continual national, regional and trade coverage for the attraction as well as organising regular high profile film/exhibition launches, royal visits, photo shoots and national TV/radio campaigns. Likes: Johnny Wilkinson, champagne, log fires and the great outdoors. Dislikes: Baked beans, tequila and Smart cars.

Gemma Francis Job Title: Account Manager/Copywriter Joined 72 Point: October 2006 Click to read more

Specialises in: Copywriting Clients: Hi-Tec, Quorn, Jobs2view, Yourpropertyclub, Family Relatives and Legoland Windsor Before 72 Point: Gemma worked as a local newspaper reporter where she went on to complete a Diploma in Journalism. As the only reporter on a weekly newspaper in Somerset she was solely responsible for chasing stories and writing page-ready news copy to strict deadlines. Likes: Take That, Speedway and vodka and lemonade. Dislikes: Flying and multi-storey car parks

Nicky Marks Job Title: Business Development Executive Joined 72 Point: March 2006 Click to read more

Clients: Debenhams, Thomas Cook, HMV and Superdrug. What she does: As a senior member of the sales department, Nicky is highly involved in all sales and marketing processes. She is our first point of contact for new business calls. Before 72 Point: Managed a small telemarketing company in Bristol. Likes: Poker, Reggae and Cosmopolitans. Dislikes: Horses and men that wear flip-flops.

Jo Sansom Job Title: Office Manager Joined 72 Point: October 2006 Click to read more

Specialises in: Administration, Accounts and Event Management. What he does: Jo deals with financial management, recruitment and HR issues. Before 72 Point: Engineering and Management Consultancy background. Likes: Thailand, running, wine and her dog. Dislikes: Pete Doherty, rude shop staff and people who mumble.

Julia Woda Job Title: Business Development Executive Joined 72 Point: February 2006 Click to read more

Specialises in: Generating new business and providing database support to the sales team Clients: Legoland, Lego, Seddons Solicitors, ZPR, Momentum Pictures Before 72 Point: Career break to raise children, prior to that worked in executive support functions at Cisco Systems and Psion PLC. Likes: Wine, yoga, films of Anthony Minghella, good jokes and wine. Dislikes: Big Brother contestants, yob culture, public transport

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